If you imprinted on mid-'90s models, you'll know Trish Goff: the effortlessly cool girl from the Chanel and Versace ads. Goff has since traded the runway for real estate, but she walks the occasional show (she closed Alexander Wang in 2009) and just landed a campaign for Trademark, Louisa and Pookie Burch's line for effortlessly cool girls — which will open its first-ever store, on Grand Street, in August. Talk about a perfect meeting of model and subject.
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