Hood by Air Will Show an ‘Artisanal’ Collection in Paris

NEW YORK, NY - JUNE 02:  Shayne Oliver attends the 2014 CFDA fashion awards at Alice Tully Hall, Lincoln Center on June 2, 2014 in New York City.  (Photo by Dimitrios Kambouris/Getty Images)
Photo: Dimitrios Kambouris/Getty Images

Hood by Air is splitting up — but not in the way you might think. Designer Shayne Oliver told Style.com that the brand is using the exposure and funds from its CFDA nomination and LVMH Special Prize win to divide into three separate branches: Hood by Air wardrobe pieces, HBA printed pieces, and an "artisanal collection," which will be shown in Paris. (It's left unclear whether it will be as part of Paris Fashion Week, or separate. The former two branches will continue to show at New York Fashion Week.) Oliver explains his grand plans for the artisanal collection thusly:

"It will be Hood by Air for sure. It’s just really special. And it will be a presentation as opposed to being a show, definitely meant to be intimate and one-on-one. It’s going to push the direction of this whole season. It’ll be the fire starter.”

Big talk, but it remains to be seen how he can possibly top last season's voguing extravaganza.