When she was a teen, Nicolette Mason was bent on attending Parsons the New School for Design, famous for bolstering many of fashion’s vanguard. Like alums Donna Karan and Marc Jacobs before her, Mason has also gone on to carve out her own niche in that world, where the curvy wunderkind has become a much-loved multi-hyphenate.
She’s a consultant for a swath of brands from Chanel to ASOS to ModCloth, whose collaboration with Mason hits stores in October. She’s a video personality behind a popular YouTube series. And most compelling, she’s a journalist-blogger whose Marie Claire column, “Big Girl in a Skinny World,” outed and surmounted bias through the industry.
“It never occurred to me to be anything but honest, authentic, and to follow my own intuition when it came to my career,” says the imminently amiable Mason, who was a brand strategist at a design firm when she launched her blog, “as a passion project.” After amassing a loyal following, she quit that job about four years ago to commit, full-time, to fashion.
“Rather than being held back by my ‘non-confirming look,’ it has actually been an opportunity to give a voice to a completely underserved market,” she says. “But I get approached by women of all shapes and sizes who relate to my message. Practically every woman living today is subject at some point to body scrutiny.”
Social messages aside, Mason also happens to be a keen trend-spotter whose broad appeal lies on her warm aesthetic that seamlessly combines classic pieces with the à la mode. “I keep my makeup look clean and simple, too,” she says, “but also bold.”
Mason frequently finds herself in the unique, if challenging, position where she’s solicited for advice. Mindful of keeping that universal as well, she’s crafted the perfect reply. “The biggest ‘don’t’ is holding yourself back from wearing fashion that you like,” she says. “If horizontal stripes, wearing white, and donning a bold jumpsuit makes you happy—you do you! Nothing looks better than confidence.”
The Ballerina Turned Cabaret Rabble-Rouser
The Outcast Who Became an It Girl
The Designer Shaking Up Tattoo Art
Most Viewed Stories
That Awkward Clip of Donald and Melania at the Inauguration Is Definitely Real
Trump’s Latest Executive Order Will Affect Women’s Health Worldwide
Josh Kushner, Ivanka Trump’s Brother-in-Law, Was Reportedly Spotted at the Women’s March
A Scene from the D.C. Women’s March
What You Need to Know About the 89800 ‘Count Me’ Text
Sean Spicer Chews and Swallows 35 Pieces of Gum Every Day Before Noon
Like Trump, Taylor Swift Cares About Numbers
Museums Across the World Are Collecting Women’s March Signs
Calvin Klein Quietly Unveils First Raf Simons Collection
Why the Election of 9 Black Female Judges in Alabama Matters
From Our Partners
powered by PubExchange
The Cut’s Latest Beauty FeaturesJax’s Roast Should’ve Lasted All Episode
Watching Jax Taylor get insulted on camera is oddly satisfying.All 6 of King Henry VIII’s Wives Had Great Style
See costumes from the lavish new period drama.Contrary to What Sean Spicer Says, Taxpayer Dollars Don’t Fund Abortions Overseas
Dissecting Sean Spicer’s statement about the Mexico City Policy.The ‘Natural’ Skin-care Line Sephora Can’t Keep in Stock
All without Kardashian endorsements --- or fragrances.These 9 High-School Marchers Will Give You Hope for the Future
“For the kids in the community that didn’t have the opportunity to go, I want to be able to represent them and break the stereotypes held against us.”That Awkward Clip of Donald and Melania at the Inauguration Is Definitely Real
A short video clip tells all.Was This Your First March? Don’t Stop Now.
The work didn’t end on Saturday.The Future of the Left Is Female
Women’s rights are human rights, and women leaders are progressive leaders.Have Dark Eye Circles? Dior Shows You How to Put Some Glitter on It
Who needs concealer?What You Need to Know About the 89800 ‘Count Me’ Text
The organization behind the Count Me In effort provided an update.
Including Kate Spade’s camel adventure, and a look at Maria Grazia Chiuri’s first ads for Dior.Sean Spicer Chews and Swallows 35 Pieces of Gum Every Day Before Noon
He chews Orbit cinnamon, which is a terrible choice.Guess What Mariah Carey Did to Cheer Up Her Backup Dancer?
It took place onstage.Senator Taking Inauguration Selfie Identified Only as ‘Woman’
SFGate neglected to identify the senator, who was taking a photo with her male colleagues.The Musician on a Date at the NYC Women’s March
This week’s sex diary.Trump’s Latest Executive Order Will Affect Women’s Health Worldwide
The president reinstated the Global Gag Rule on abortion on Monday morning.7 Ways to Wear Cropped Pants in the Winter
Denim, satin, any kind of fabric, we’ve got the answer.Maria Grazia Chiuri Made Her Dior Couture Debut Amid an Enchanted Forest Set
Fairy-tale fashion.An Estimated 3.2 Million People Participated in Women’s Marches Across the Country
A by-the-numbers breakdown of women’s marches in every city.Trump Accuser Jessica Drake Was a One-Woman Protest at the Porn Oscars
She flew to the awards after marching in Washington, and walked the red carpet wearing a dress made to look like a burned American flag.