South by Southwest, Austin’s annual weeklong festival for all things music, film, and tech, wrapped up yesterday. The Cut’s Alexandra Gavillet was on hand for the weekend to shoot the eccentric, playful style of attendees — from a plethora of color-blocked windbreakers and Nikes to Batman pajamas and a Maruchan Ramen–themed T-shirt. From rappers and DJs to editors and artists, festivalgoers didn’t shy away from eye-catching ensembles, opting for bubblegum-pink coats, paisley bucket hats, floral pants, and green breads. Click through the slideshow to see GIFs of the exuberant, confident style on display this weekend.
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