Dao-Yi Chow and Maxwell Osborne — the talents behind New York–based label Public School — have been appointed the new creative directors at DKNY, and will be tasked with giving it a whole new look. “We both grew up in New York and DKNY has always been part of the landscape of this city in our formative years as designers and New Yorkers. It is one of the brands that helped change the game for us and for American fashion,” the two said in a statement released this morning. As of today, they’ll be splitting their time between their brand (which is nominated for two CFDA Awards this year) and DKNY, which reportedly accounts for 80 percent of Donna Karan International’s business.
They’re joined by Hector Muelas — the former creative director of worldwide marketing communications at Apple — who will serve as the brand’s chief image officer. The first-ever collection under the brand’s new leadership will be unveiled this September during Fashion Week. The first collection will be strictly womenswear, but given their penchant for unisex pieces, we’re betting guys might want them, too.