This Pink Desert Is the Stuff of Lisa Frank Dreams

The Atacama Desert
The Atacama Desert Photo: MARIO RUIZ/EPA

The Lisa Frankification of the world started with a pink dolphin and now continues with a pink desert that looks like a landscape taken from your fourth-grade math folder.

The Atacama Desert in Chile received much more rain than it typically does this year, causing millions of tiny pink mallow flowers to bloom across its plains. The result is a Lisa Frank fever dream the likes of which hasn’t been seen since that time freshman year you decided to give mushrooms a try.

“The intensity of blooms this year has no precedent,” one Chilean tourism director said. We beg to differ.