Everything You Need to Know About Today’s Balmain Show

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Photo: Imaxtree

Here’s one way to ensure your show makes worldwide headlines: Take one Insta-famous supermodel, apply some peroxide (or a platinum wig) and let nature take its course. A newly blonde Kendall Jenner opened and closed the Balmain show today, and based on social media’s reaction, it seems the world will never be the same.

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Welcome to the dark side.

It wasn’t the only beauty transformation on today’s runway. Rousteing took a page from the Cut’s “Hair Swap” feature, rendering Gigi Hadid brunette, and sending Lily Donaldson, Rosie Huntington-Whiteley, Lindsey Wixson, and Devon Windsor to the dark side as well.

In a fancy touch, Rousteing had an old-school orchestra playing the soundtrack. But the music choices themselves were much more recent — including two tracks by Y2K faves Savage Garden. Hey, we already knew Rousteing was truly, madly, deeply into ‘00s pop: He did, after all, lip-sync flawlessly to the Backsteet Boys at his H&M collaboration show.

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Totally incognito!Photo: Pascal Le Segretain

Kanye West was doing his best “don’t look at me” pose in the front row, somewhat undercut by the fact that he was wearing a sparkling pearl hoodie he collaborated with Rousteing on. Nice of him to support a fellow designer. Kim was nowhere in sight, but Kris Jenner was seated right next to the rapper, although she seemed more accommodating to the flashbulbs.

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Photo: Antonio de Moraes Barros Filho

Oh right, the clothes. Rousteing stuck to his sexy, power-woman ‘80s DNA: massive metallic belts, OTK boots, and corseting details.

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Photo: Pascal Le Segretain

Pastels have been having a moment this Fashion Month (see also: Versace) and the designer chose sweet shades of pink and blue that softened his glamazon silhouettes. He also showed off a soft spot for ruffles and lace — for example, on this ultragirly look on Karlie Kloss.

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Take note, schlubby dude designers!Photo: Pascal Le Segretain

Unlike the vast majority of his male designer peers (ahem), Rousteing still has some swagger when it comes to his show-day outfits. He took his bow in an expertly half-tucked T-shirt, a classic double-breasted blazer, and slim black pants.