Why Is Adidas’s Urban Outfitters Collab All Over Your Instagram?

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Photo: Courtesy of Adidas

Adidas Originals and Urban Outfitters have teamed up on We the Future, an ad campaign featuring some of fashion’s coolest models, writers, designers, stylists, artists, and creatives. Some of the personalities include model and activist Ebonee Davis, Gabby Richardson from Art Hoe Collective, Yeezy model Braina Laviena, and style influencer Alexis Jae.

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Photo: Courtesy of Adidas

Adidas Originals Urban Outfitters Cropped Tee, $55 at Urban Outfitters, Adidas Campus, $70 at Urban Outfitters, Adidas Superstar, $80 at Urban Outfitters

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Photo: Courtesy of Adidas

Adidas Originals Logo Tee, $39 at Urban Outfitters, Silence + Noise Track Pants, $64 at Urban Outfitters, Adidas Originals Gazelle, $80 at Urban Outfitters

The Urban Outfitters x Adidas collection features classic styles like the Gazelle, Stan Smiths, Superstar, and Campus and head-to-toe Adidas looks for both men and women. And as if the images weren’t enough, there are also interviews with each influencer on the Urban Outfitters blog. Between the oversize sweatshirts, baggy tracksuit bottoms, and classic sneakers, it’s making us nostalgic all over again.