Aloha Rag

• Next Great Fashion Boutique

Bath Junkie

• Beauty Store

Bicycle Habitat

• Bike Shop

Centovini

• Cavatelli

Club Monaco

• Bargain Black Opaque Tights

Eryn Brinie

• Bargain Embellished Tops

Ilori

• Sunglasses

Madewell

• Bargain Scarves

Make Workshop

• DIY Sewing

MZ Wallace

• Handbag

New Museum First Saturdays

• Museum Day

Nolita House

• Brunch With Music

Old Navy

• Bargain Workout Clothes

Silver Lining Opticians

• Sunglasses

Space NK

• Generous Beauty Samples

Tailor

• Chicken Wings

Uniqlo

• Boyfriend Sweater

AG

• Cords for Women

Bloomingdale's Soho

• Denim for Women

CB2

• Chairs for the Modernist

Fiamma

• Goat

Frederic Fekkai

• Expert Eyebrow Grooming for the Misguided Penciler

Georgia Tapert Living

• Newly Opened Home Store for Accessories

J. Crew

• Khaki Pants for Men

John Varvatos

• Men's Shoes That Aren't Sneakers

Oliver Peoples

• Frames

Pylones

• Cheap Gift Source

Sew

• Men's Custom Shirts

Smith's

• Deviled Eggs

Space Ink

• Beauty Shop

Té Casan

• Shoe Store

Uniqlo

• Essential Denim for Men

Yana Herbal Beauty Salon

• No-Nonsense Facial

Aero

• Outrageous Classic Furniture

Bikram Yoga Soho

• Yoga for Serious Sweating

Blue Bag

• Handbag Under $500

Centovini

• Brunch for a Visiting Italian Winemaker

Chinatown Brasserie

• Dim Sum

DoggyStyle

• Non-Cutesy Pet Store

Dos Caminos Soho

• Margarita Bar

French Culinary Institute

• Cooking Class for Seasoned Amateurs

Il Buco

• Empanadas

Kiosk

• Unusual Wedding Gifts

Moss

• Outrageous Modern Furniture

Pottery Barn

• Cheap Chic Rugs

Waterworks

• Plumbing Fixtures

Zero + Maria Cornejo

• Cool Sweaters

Adidas Sports Performance Store

• Sports Fashion

Ashtanga Yoga Research Institute

• Yoga Studio: Soho

Atrium

• Jeans for Women

Babycakes

• Cupcakes

Cadeau

• Maternity Clothes Shop

Calypso

• Sandals

Chanel

• Dream Outfit

Cipriani Upstairs

• Private Club

De Marco's Pizzeria

• Square Pizza

Desiron

• Splurge a Little Furniture

Giggle

• Kids' Furniture

The Grand Bar & Lounge at the Soho Grand

• Hotel Bar

Haven

• Pedicure

J.Crew

• Dream Outfit

Kirna Zabęte

• Party Dresses

Lord Willy's

• Store for Dandies

Louis Vuitton

• Dream Outfit

Marc by Marc Jacobs

• Affordable Handbags

MaxMara

• Officewear, Corporate

Mayle

• Officewear, Creative

Miu Miu

• Spring Jackets

Nancy Koltes at Home

• Pillows

Shobha

• Bikini Wax

Sullivan Street Bakery

• Square Pizza

Sway

• Sunday Night Party

Urban Outfitters

• Starting Out Furniture