Mostly Cloudy 51°
You are not logged in

New York Magazine

Skip to content, or skip to search.

Skip to content, or skip to search.

Home > Shopping > Darling

All Reader Reviews of...

Darling

1 Horatio St., New York, NY, 10014
at Eighth Ave.
646-336-6966

8.6 "Highly Recommended"
Average Reader Rating
on a Scale of 10
Write Your Own Review
80% Would you go back?
60% Do you go there for bargains?
40% Do you go there to buy gifts?
Quality: 8.0
Service: 8.8
Selection: 8.2
Value: 8.2
  • Write a Review
  • Showing reviews 1 through 5 of 5

my darling dress fix

elizabeth17 from 10001 | Posted on 4/21/08

Overall Rating: 9 (Highly Recommended)
Would you go back? Yes
Do you go there for bargains? Yes
Do you go there to buy gifts? No
Quality: 8
Service: 9
Selection: 8
Value: 9

Darling is a wonderful resource for feminine, romantic dresses- both new and vintage. Items are reasonably priced for a West Village boutique, and they have a cute selection of undergarments. I visit storeadore.com to receive a 20% Darling discount.

Did you find this review helpful? Yes No Request Removal

3 out of 4 people found this review helpful.

Not worth it!!!

lemerync from 11217 | Posted on 6/7/07

Overall Rating: 4 (Not Recommended)
Would you go back? No
Do you go there for bargains? No
Do you go there to buy gifts? No
Quality: 2
Service: 5
Selection: 5
Value: 2

One of my friends had raved about this place, so we went looking for a dress for another friend's wedding. There were some really cute dresses, and I bought one for $110. Later that same day we ended up in a cheapo store in the Manhattan Mall (looking for accessories), and I found the EXACT same dress (same tag and everything) for $30!!! At first I figured, "oh, I bet when the nice people at darling bought this, they didn't know how cheap it really was," but then when I went to return it, I told the salesperson what happened, and her response was ridiculous. She just smiled and said "Wow. You got a really good deal." Now I just can't trust that any of their dresses are truly worth what their pricetags say. Sorry.

Did you find this review helpful? Yes No Request Removal

176 out of 378 people found this review helpful.

a gem

kwiewora from 11226 | Posted on 3/29/07

Overall Rating: 10 (Highly Recommended)
Would you go back? Yes
Do you go there for bargains? No
Do you go there to buy gifts? Yes
Quality: 10
Service: 10
Selection: 9
Value: 10

After visiting every wedding shop in the city, I stopped at Darling on the suggestion of a friend and stayed for two hours. Though they don't specialize in wedding dresses, the kind and accomodating staff met my every need and found a dress for me that is beyond perfect. I can't thank them enough! They gave recommendations for tailors and best wishes on my marriage, and the selection was so fantastic that I wanted to restock my entire wardrobe!

Did you find this review helpful? Yes No Request Removal

246 out of 512 people found this review helpful.

the friedliest in west village

bruggema from 10014 | Posted on 12/14/06

Overall Rating: 10 (Highly Recommended)
Would you go back? Yes
Do you go there for bargains? Yes
Do you go there to buy gifts? Yes
Quality: 10
Service: 10
Selection: 9
Value: 10

although i am selflishly holding back on praise (to keep the crowds out), this store deserves some serious props. you can walk in on a friday night, dress yourself with their friendly, undeniably hip staff, and hit the streets in a new hot dress with enough cash leftover to pay for dinner. this store rocks!

Did you find this review helpful? Yes No Request Removal

209 out of 450 people found this review helpful.

IF YOU NEED A DRESS....THIS IS THE PLACE TO GO

bossmama from 10010 | Posted on 11/26/06

Overall Rating: 10 (Highly Recommended)
Would you go back? Yes
Do you go there for bargains? Yes
Do you go there to buy gifts? No
Quality: 10
Service: 10
Selection: 10
Value: 10

I LOVE THIS STORE. THE SELECTION IS WONDERFUL, THE GIRLS WHO WORK THERE ARE AWESOME, IT'S LOVELY AND THEY ACTUALLY HAVE DRESSES THAT LOOK MILLION DOLLAR AND ARE IN FACT...GASP...AFFORDABLE!!!!

Did you find this review helpful? Yes No Request Removal

226 out of 444 people found this review helpful.

  • 1