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Lingerie Store Directory

This depot sells a wide array of bras (including DD+), panties, hosiery, and shapewear; plus-size options also available. (good value)

Bra Smyth

905 Madison Ave., nr. 73rd St.; 2177 Broadway, at 77th St.; 212-772-9400;

The friendly staff at these uptown boutiques is renowned for helping customers find perfectly fitted bras, from AA to M cups. They stock coveted French labels like Chantelle (from $68).


630 Ninth Ave., nr. 44th St., Ste. 601; 212-957-7000;

Co-founder Lori Kaplan and her team of bra-fitting specialists are longtime providers of unmentionables for Broadway productions. Signature bridal bustiers range from $89 to $159, with hosiery starting at $7. By appointment only.

Brazen Lingerie

5000 Broadway, nr. 212th St., 212-567-5563;

This small boutique specializes in difficult-to-find sizes and offers a variety of lesser-known labels. Seamless form-fitting shapewear by Body Wrap starts at $40; a bridal corset by Q-T Intimates is $48. Bra fittings also available.

With an impressive selection of sizes and styles from more than 200 brands, including Elle Macpherson and Calvin Klein, this company’s bridal lingerie includes garters, garter belts, strapless bras, shapewear, and dainty bottoms.


1252 Madison Ave., at 90th St.; 1051 Third Ave., at 62nd St.; 212-860-8366;

Founder Susan Nethero, known as the Bra Whisperer, has over fifteen years of experience playing match- maker for women in search of the perfect bra. Her stores offer a large selection of European designer brands, and an attentive and knowledgeable staff is on hand to fit all sizes. Walk-ins are welcome, but reservations 24 hours in advance are recommended for fittings. From $120.

From the Winter 2014 New York Wedding Guide


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