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MOST RECENT ARTICLES BY:

Jenna Milliner-Waddell

Associate Editor, the Strategist

Jenna Milliner-Waddell is an associate editor at the Strategist as well as an ASME Next Board Member and an adjunct professor at New York University. She edits the Strategist print section, including “The Look Book.”

  1. best in class
    The 10 Very Best Men’s Dopp KitsCompact enough to squeeze in a carry-on and durable enough to withstand years of travel.
  2. look book
    The Look Book Goes to an Anime ConventionCosplayers and gamers went all out for Anime NYC’s three-day event at the Javits Center.
  3. gifts they might actually want
    The 33 Best Food Gifts for Every Kind of GourmandFor the avid cook: a fancy vinegar. For the reluctant one: a restaurant-grade sauce they can’t mess up.
  4. look book
    The Look Book Goes to the New York City MarathonWe stopped sweaty, exhausted, Gatorade-drenched runners at the finish line of the 52nd annual race.
  5. holiday gift issue 2023
    119 Carefully Selected, Unusually Special Gifts Over $200Including a hand-carved purse, a hand-forged frying pan, and two standout fountain pens.
  6. look book
    The Look Book Goes to a Butt Magazine DinnerIn celebration of its 33rd issue, the magazine hosted a dinner at Raf’s and an after-party at the Eagle.
  7. holiday gift issue 2023
    100 Carefully Selected, Unusually Special Gifts Under $200Including delicate glass spoons, a spherical bread bin, and two cool clogs.
  8. holiday gift issue 2023
    109 Carefully Selected, Unusually Special Gifts Under $50Including frozen Italian porcini, metallic oven mitts, and some status socks and slides.
  9. best in class
    The Very Best Carry-on LuggageFrom duffel bags and rolling suitcases to roomy backpacks.
  10. ask a cool person
    What Are the Best Stylish Coats Under $300 (That Are Actually Warm)?Cozy (and cheap) outerwear stylists, designers, and Strategist staffers bundle up in.
  11. best in class
    The 22 Very Best Skin-Care Products for Redness and RosaceaFrom creams and cleansers to tinted primers and sunscreen.
  12. look book
    The Look Book Goes to the Central Park Conservancy Fall LuncheonThe Women’s Committee and guests brought in over $325,000 at the annual fundraiser.
  13. holiday gifts 2023
    What They Can’t Live Without (That Also Make Great Gifts)The best of celebrity shopping in 2023.
  14. look book
    The Look Book Goes to the Henry Taylor OpeningThe Whitney’s fall preview celebrated “Henry Taylor: B Side” and the work of Nancy Baker Cahill, Harry Smith, and more.
  15. look book
    The Look Book Goes to the Luar Fashion ShowAt a warehouse in Bushwick, Raul Lopez’s line closed out Fashion Week with a runway presentation, rooftop after-party, and performance by Doechii.
  16. brick and mortar
    8 Especially Excellent New ShopsThe best of the many stores that have popped up around the city lately.
  17. look book
    The Look Book Goes to East Hampton Library’s Authors NightMore than 2,000 people showed up at the annual fundraiser to meet everyone from Misty Copeland to Robert Caro.
  18. best in class
    The 11 Very Best Electric ToothbrushesIncluding rotating, oscillating, and sonic toothbrushes.
  19. best in class
    The 7 Very Best Water Flossers“This brand is to water flossers what Kleenex is to tissues.”
  20. look book
    The Look Book Goes to Rock The Bells FestivalSlick Rick, Queen Latifah, Salt-N-Pepa, Big Daddy Kane, and LL Cool J performed at this year’s sold-out concert at Forest Hills Stadium.
  21. best in class
    The 9 Very Best Teeth-Whitening Toothpastes and KitsThe key ingredient? Hydrogen peroxide.
  22. best in class
    The 9 Very Best Leave-in ConditionersIncluding an option that gives “featherlight hydration.”
  23. look book
    The Look Book Goes to the Blade Aqua LoungePassengers were on their way to the Hamptons, via helicopter and seaplane, for a long weekend.
  24. look book
    The Look Book Goes to a West Village Med-SpaAt Ject, clients get everything from Botox and filler to plasma under-eye treatments.
  25. look book
    The Look Book Goes to Once Upon a One More TimeBritney Spears fans came from all over the country for opening weekend of a play inspired by her music.
  26. painless shopping
    18 Black-Owned Athleticwear Brands to Shop OnlineFor matching sets, yoga pants, tracksuits, and even unitards.
  27. one stop shop
    All the Best Desks We’ve Ever Written AboutFor sitting, standing, and storing all your junk.
  28. look book
    The Look Book Goes to the Apollo Spring BenefitDiddy and Kareem Abdul-Jabbar were among those honored at the theater’s annual fundraiser.
  29. best in class
    The 8 Very Best Over-the-Counter Mouth Guards for Teeth Grinders“Teeth are stupid” — so they need a little extra support sometimes.
  30. look book
    The Look Book Goes to the Rachel Comey Sample SaleWe talked to shoppers on day two.
  31. look book
    The Look Book Goes to Parsons During FinalsWe talked to students leaving class on one of the last Mondays of the semester.
  32. look book
    The Look Book Goes to an Indie Wrestling MatchOn a recent Thursday, the Queens Brewery played host to Outlaw Wrestling’s monthly brawl.
  33. look book
    The Look Book Goes to Catherine Lacey’s Book LaunchOn a recent Thursday, the novelist spoke to critic Merve Emre about her new book, Biography of X, at Greenlight Bookstore.
  34. best in class
    The 16 Very Best Moisturizers for Oily SkinThat won’t make you look like a greaseball.
  35. celebrity shopping
    What Eve Jobs Can’t Live Without“Trying to pick a favorite is like what I would assume picking a favorite child would be like. I can’t, that’s too hard.”
  36. look book
    The Look Book Goes to Mahjong Night at the Ace HotelOver 300 people RSVP’d for Chop Suey Club’s first event of the year.
  37. look book
    The Look Book Goes to a Cool-Kid Bowling TournamentNolita Dirtbag, a niche Instagram meme account, played host at the Gutter, where teams representing Noah, Shy’s Burgers, and Sinclair faced off.
  38. look book
    The Look Book Goes to Housing Works Cannabis CoA Friday afternoon in line at New York City’s first legal recreational-weed dispensary.
  39. painless shopping
    21 Best Black-Owned Pet BrandsFrom dog-food seasoning to pet-deodorizing spray.
  40. look book
    The Look Book Goes to EMS TrainingThe FDNY’s newest emergency medical technicians gathered for their final day of instruction at Fort Totten.
  41. look book
    The Look Book Goes to TatianaA recent Wednesday night at chef Kwame Onwuachi’s consistently booked Lincoln Center restaurant.
  42. painless shopping
    22 Great-Smelling Candles From Black-Owned BusinessesIncluding one of Issa Rae’s favorites.
  43. painless shopping
    33 (Simple, Over-the-Top, and In-Between) Pieces of Jewelry From Black DesignersIncluding waist beads, anklets, and finger caps.
  44. best in class
    The Very Best Sports BrasOptions for yogis and Zumba instructors.
  45. look book
    The Look Book Goes to a Samoyed MeetupFor eight years, NYC Samoyeds has arranged regular park gatherings for owners of the cheerful Siberian breed.
  46. look book
    The Look Book Goes to Julie Macklowe’s Birthday PartyTo celebrate her 45th, the socialite threw a 600-person “Leather and Lingerie” bash at Cipriani’s Club Musica.
  47. painless shopping
    40 Actually Delightful Things to Buy With Your Leftover HSA FundsHere’s everything we’ve written about that you can use your remaining HSA dollars on.
  48. holiday gifts 2022
    What’s the Absolute Last Day I Can Order Gifts in Time for Christmas?Because your peace of mind matters.
  49. look book
    The Look Book Goes to a Crypto ConferenceAfter enduring a rocky few weeks, enthusiasts gathered at Benzinga’s “Future of Crypto” event to take stock.
  50. look book
    The Look Book Goes to a Padel ClubWith the opening of Padel Haus, the racquet sport — a cross between tennis and squash — now has a home in Williamsburg.
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