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MOST RECENT ARTICLES BY:

Lauren Ro

Writer, the Strategist
@blauring
@geekcondition
lauren.ro@nymag.com

Lauren Ro joined the Strategist as a writer in 2018. She covers baby gear, design moments, and anything else related to the home, including a giant guide to flatware and all the best furniture.

  1. ask a cool person
    The Best Housewarming Gifts, According to Cool Homeowners (and Renters)From Ottessa Moshfegh’s favorite incense to fancy salt and delicious-smelling hand soap.
  2. best in class
    The Very Best Metal Bed FramesIncluding canopies, bright colors, and high clearance for extra storage.
  3. best in class
    The 11 Very Best Cooling Mattress ToppersEvery side will be the cool side of the bed.
  4. deal of the day
    This Tempur-Pedic Pillow for All Kinds of Sleepers Is Nearly Half-OffThe dual-sided pillow works for back, stomach, and side sleepers.
  5. deal of the day
    Some Really Great Target Sheets Are Just $52 TodayThey’re made of a soft, brushed cotton and come in five neutral colors.
  6. best in class
    The 12 Very Best Platform BedsIncluding beds with (or without) headboards, styles that fold up for easy storage, and frames that you can customize to your own liking
  7. best in class
    The 7 Very Best Egyptian-Cotton Sheets“Genuine Egyptian-cotton sheets feel extremely luxurious on the skin, and in my opinion, aid in better sleep.”
  8. best in class
    The 26 Very Best Coffee TablesInterior designers share their favorites, from acrylic to glass to marble styles.
  9. best in class
    The 20 Very Best Floor LampsFrom expensive-looking ones that cost less than $100, to splurge-worthy floor lamps that double as actual pieces of art.
  10. best in class
    The 4 Very Best Jersey SheetsThey’re as soft as your favorite T-shirt and won’t ever wrinkle.
  11. ask the strategist
    Are There Any Non-Office-y Wall Calendars?We found some design-forward dry-erase and paper options that you won’t mind putting up.
  12. best in class
    The Very Best Window CurtainsFrom Italian-villa sheer to blackout curtains that block light and heat.
  13. deal of the day
    This 24-Pack of Pastel Sharpies Is Over 60 Percent OffGreat for school or the office.
  14. the strategist 100
    The Strategist Home CatalogueOne-hundred well-designed items for every corner.
  15. best of new york
    The Best Vintage-Furniture Stores in New YorkFor walnut dressers, Cassina gems, and more.
  16. strat investigates
    Who Makes These Daisy-Print Kids’ Pants I See All Over Instagram?Reverse-Google-image-searching led me to the (unlikely) source.
  17. one stop shop
    All the Best Face Washes We’ve Ever Written About“This is an all-star product in my skin-care arsenal — it’s something I will always, and I mean always, have next to my sink in case I break out.”
  18. i keep seeing this
    Red Rugs Are Taking Over Tasteful InteriorsIs red the new neutral?
  19. deal of the day
    This Festive Tasseled Throw Blanket From Jungalow Is Over Half OffAdd a little texture — and color — to your couch.
  20. prime day 2023
    We’re Seeing Up to 50 Percent Off on Certain Home DealsSave on everything for your space, from beds to bidets.
  21. deal of the day
    Our Favorite Brooklinen Linen Sheets Are 20 Percent OffGet a cooler night’s sleep this summer.
  22. best in class
    The 21 Very Best Bedroom BenchesA bedroom bench is one of those pieces that can tie a whole space together while also being functional — just don’t pile your dirty clothes on it.
  23. ask a cool person
    What Is the Best Sun Hat?From resort-worthy straw hats to no-fuss bucket hats to classic baseball caps.
  24. deal of the day
    Our Favorite Sound Machine Is 26 Percent Off TodayThe continuous, soothing white noise comes from a mechanical fan.
  25. worth it
    The Japanese Toilet That Laura Geller Bought When She Made It“It would be a memorable experience to have when they think of my home.”
  26. worth it
    What 15 Famous People Bought Themselves When They Made ItFrom a $40 hardcover book to a $4,100 toilet.
  27. celebrity shopping
    What Musician Yaeji Can’t Live WithoutIncluding Japanese eye drops, a plushy, and a vintage camcorder.
  28. strategist chats
    How Our Editors Found 41 Impassioned Noguchi OwnersBehind our status lamp investigation.
  29. best in class
    The 11 Very Best Play Mats for Babies and KidsAll look just as good in the nursery as they do in the living room.
  30. fathers day 2023
    The Best Gifts for Foodie DadsFoolproof ideas for the dad who says the quickest way to his heart is through his stomach.
  31. father’s day 2023
    The Cheapest, Nicest Gifts for Dads From the Most Expensive BrandsEven the most hard-to-please parent can’t resist a Prada water bottle.
  32. i keep seeing this
    The Next Noguchi Is a Basket LampSurveying the lampscape.
  33. best in class
    The 7 Very Best Bidets“I can, with confidence, say that my butt health is at a resounding 100 percent.”
  34. the strategist 100
    The Strategist Lighting DistrictOne hundred lamps, pendants, bulbs, lanterns, and more to brighten up your space.
  35. in situ
    Steal My Noguchi41 Akari lamps of all shapes and sizes as seen glowing in their passionate owners’ homes.
  36. deal of the day
    Get Summer-Ready With Our Favorite Starter Linen Sheets, Now 20 Percent OffBrooklinen’s Linen Core Set will keep you cool at night.
  37. saw something said something
    The Rarely on-Sale Mason Pearson Hairbrushes Are (Almost) Half-Off at Costco“While supplies last.”
  38. best in class
    The 11 Very Best Garden Shears, Loppers, and Pruners“The cleaner the cut, the quicker a plant heals.”
  39. mother’s day 2023
    The Best Food Gifts for Mother’s DayRegardless of whether you’re celebrating with her, an edible treat is guaranteed to please.
  40. ask a cool person
    The Best Table Lamps, According to Interior DesignersFeaturing shaded, round, and abstract styles
  41. recommended by experts
    The Best Wall Sconces (Under $500), According to Interior DesignersIn addition to saving space, wall sconces can make a room more functional, dimensional, and, of course, brighter.
  42. recommended by experts
    The Best Under-$1,000 Pendants and Chandeliers, According to DesignersWith options for the living room, bedroom, dining room, entryway — and even some for homes with perilously low, eight-feet-or-under ceilings.
  43. deal of the day
    Our Favorite Fluffy Bathrobe Is 25 Percent Off TodayBrooklinen’s Super-Plush bathrobes are as comfy as they are thirsty.
  44. best in class
    The 12 Very Best Patio SetsOutdoor furniture to turn your deck into an oasis.
  45. saw something said something
    I ID’d Kendall Roy’s $12,700 Nesting Coffee TablesAs well as his $31,800 velvet sofa and $29M penthouse
  46. strategist hive mind
    51 Etsy Shopping TipsAn accumulation of proclamations and well-sourced recommendations from the Strategist staff.
  47. best in class
    The 17 Very Best Desk LampsFrom tried-and-true classic task lamps to petite portables.
  48. now that i know better
    How I’d Redo My Baby Registry After Having a Second KidI’d add splurgy diapers and a Moses basket.
  49. best in class
    The 12 Best Natural Cleaning ProductsIncluding all-purpose cleaners and more specific options for the kitchen, the bathroom, and hardwood floors.
  50. best in class
    The Very Best Sun-Protective Clothing for Kids and BabiesIncluding styles for newborns and kids as old as 16.
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