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‘In Economic Terms, You Are a Depreciating Asset’

Donald and Melania

The Donald is renting to own.Photo:Getty Images

It’s an age-old question: Why, in this city jam-packed with rich, smart, pretty people, is it so hard for hot ladies to find mates? This week, the definitive answer appeared on Craigslist, where the answers to all urban koans may be found. “I’m a beautiful (spectacularly beautiful) 25 year old girl,” wrote a poster who called herself an “enterprising young woman.”

I’m looking to get married to a guy who makes at least half a million a year. I know how that sounds, but keep in mind that a million a year is middle class in New York City, so I don’t think I’m overreaching at all… I am looking for MARRIAGE ONLY… I wouldn’t be searching for these kind of guys if I wasn’t able to match them – in looks, culture, sophistication, and keeping a nice home and hearth. What am I doing wrong?”


Well, for starters, “hearth”? Kidding. It’s the economy, stupid!

A businessman offers his sage advice:

I read your posting with great interest and have thought meaningfully about your dilemma. I offer the following analysis of your predicament. Firstly, I’m not wasting your time, I qualify as a guy who fits your bill; that is I make more than $500K per year. That said here’s how I see it.


Your offer, from the prospective of a guy like me, is plain and simple a cr@ppy business deal. Here’s why. Cutting through all the B.S., what you suggest is a simple trade: you bring your looks to the party and I bring my money. Fine, simple. But here’s the rub, your looks will fade and my money will likely continue into perpetuity … in fact, it is very likely that my income increases but it is an absolute certainty that you won’t be getting any more beautiful!

So, in economic terms you are a depreciating asset and I am an earning asset. Not only are you a depreciating asset, your depreciation accelerates! Let me explain, you’re 25 now and will likely stay pretty hot for the next 5 years, but less so each year. Then the fade begins in earnest. By 35 stick a fork in you!

So in Wall Street terms, we would call you a trading position, not a buy and hold … hence the rub … marriage. It doesn’t make good business sense to “buy you” (which is what you’re asking) so I’d rather lease. In case you think I’m being cruel, I would say the following. If my money were to go away, so would you, so when your beauty fades I need an out. It’s as simple as that. So a deal that makes sense is dating, not marriage.

Separately, I was taught early in my career about efficient markets. So, I wonder why a girl as “articulate, classy and spectacularly beautiful” as you has been unable to find your sugar daddy. I find it hard to believe that if you are as gorgeous as you say you are that the $500K hasn’t found you, if not only for a tryout.

By the way, you could always find a way to make your own money and then we wouldn’t need to have this difficult conversation.

With all that said, I must say you’re going about it the right way. Classic “pump and dump.”

We’ll see you in Nebraska, Enterprising!

That Craigslist Ad (The One Posted By The Enterprising Young Woman) [DealBreaker]

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‘In Economic Terms, You Are a Depreciating Asset’