the follow-up

Doing the Butt



You may or may not have caught the controversy we like to call Butts Over Broadway. See, an ad campaign was planned for Toto Washlet, a Japanese-made toilet that, essentially, does the wiping for you, and it included a Broadway billboard showing big, happy, and presumably clean and paper-free butts. Thing is, the billboard was to go on a building that houses a church, and the church’s minister successfully sought a restraining ordering preventing the ad from going up. But there’s one thing being ignored in all this: Never mind the ongoing battles of church and butt; what’s a Washlet like? Fortunately, New York is here for you. Stephen Milioti reviewed the Washlet for the mag back in December. His poster-worthy verdict? “The Washlet will make you forget toilet paper forever!” There’s much more explanation in the piece.

Open Water [NYM]
In Billboard for Bidet, Church Sees Times Square’s Seedy Past [NYT]

Doing the Butt