good things

Brooklyn’s Most Prominent Artisanal Empire Is Expanding

Two weeks ago, our own Grub Street broke the news that Smorgasburg — the Brooklyn Flea’s taste bud orgy over on the Williamsburg waterfront — was launching a pop-up site at the Whole Foods Market on the Bowery. In a story today, the New York Times reports that the partnership will likely extend to the planned Whole Foods outlets in Gowanus and, yes, Smorgasburg’s backyard in Williamsburg. We also learned that Jonathan Butler and Eric Demby, the artisanal genius duo behind the Brooklyn Flea and its spinoff food market, plan to open a beer hall together in Crown Heights, right next door to the 105,000-square-foot former Studebaker Service Station Butler plans to renovate with the help of a $25 million investment from Goldman Sachs. Whoever said that good things come in small packages needs to go eat a giant Cemita’s Mexican sandwich like right now.

Brooklyn’s Artisanal Empire Is Expanding