Howard Schultz Wants to Buy You a Drink
We’re told Starbucks is giving away free iced coffee today. We’re told this is happening all across the city. We’re told it only goes till noon. So: Get moving! Quick! (Psst, there’s no line at Madison and 49th.)
It’d Be Better With Oompa-Loompas
Looks like Max Brenner, the nonexistent “Bald Man” of high-concept choco-bar infamy, has started a trend: Call it the Willie Wonka–fication of the coffeehouse experience. The weirdness continues at the Roasting Plant, where freshly roasted coffee beans are sucked out of transparent vessels through overhead pipes and into a souped-up espresso machine. We’re as baffled as anyone, but we also have to grudgingly admit that the shop’s main attraction, a Rube Goldberg–meets–H.R. Giger device, looks pretty damn cool. And, who knows, perhaps the beans do stay fresher this way. We’ll let Rob and Robin provide further explanation over at Grub Street.
The Roasting Plant’s Coffee Beans Dance Overhead [Grub Street]