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Shu Uemura

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121 Greene St., New York, NY 10012 40.725069 -73.999333
nr. Prince St.  See Map | Subway Directions Hopstop Popup
212-979-5500 Send to Phone

  • Reader Rating: Write a Review
  • Type: Beauty Store
  • Services: Makeup Application
Photo by Carmen Lopez/A.J. Wilhelm

Official Website

Nearby Subway Stops

N, R at Prince St.

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This venue is closed.

Eminent Japanese makeup artist Shu Uemura got his start in 1950s Hollywood beautifying movie stars like Frank Sinatra and Shirley MacLaine before moving on to develop his own skincare line and run a private makeup atelier in Tokyo. Mr. Uemura opened his first boutique in Japan in 1983, and has since expanded his artistic empire to locations around the world. New York’s flagship store offers the full range of his cosmetic and skincare creations, as well as signature beauty tools like his much-celebrated eyelash curler and handmade sable and goat-hair makeup brushes. The boutique’s minimalist design keeps the spotlight on the colorful products, and six stations stockpiled with testers encourage customers to sample the goods. There’s even a sink where you can try the brand’s revered Cleansing Oils. The most unique feature, however, is the Tokyo Lash Bar, where customers can choose from false eyelashes of all colors and sizes and enjoy free applications. (The brand is known for creating fab lashes, including mink and diamond ones for Madonna and Oprah.) In back is a private studio where, by appointment, makeup experts Soul Lee and Heidi Sternberg teach clients how to apply a customized color palette, shape their brows, and apply lashes. The latest trend in eyewear—individual lash extensions—is also offered.


Bridal parties can book after-hours atelier services for up to twenty people, with Champagne and hors d’oeuvres included. The best part: the price of the service is redeemable in products.