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Home > Fashion > Beauty > Pashah


601 Madison Ave., Penthouse, New York, NY 10022 40.762602 -73.972078
nr. 58th St.  See Map | Subway Directions Hopstop Popup
212-371-7337 Send to Phone

  • Reader Rating: Write a Review
  • Type: Beauty Store, Hair Salon
  • Services: Hairstyling, Makeup Application

Official Website


Tue-Wed and Fri, 9am-7pm; Thu, 9:30am-8pm; Sat, 9:30am-5pm; Sun-Mon, closed

Nearby Subway Stops

4, 5, 6 at 59th St.; N, Q, R at Lexington Ave.-59th St.

Payment Methods

American Express, MasterCard, Visa

Special Features

  • Outdoor Space


A trip to Pashah is as much about enjoying the tranquility of the 3,500-square-foot loft-style space—perched above Madison Avenue's Emporio Armani store—as getting the services. Walnut wood, white leather furniture, custom workstations, and three-foot deep washbasins designed by owner and head stylist Pancho Soekoro outfit the beautiful indoor space, while, in warmer months, clients can take their complimentary wine and cappuccinos out to a daybed on the sprawling terrace. Since opening his own salon, the industry veteran has been on a mission to encourage healthy hair via a good cut, and to discourage over-processing; it's his talent for corrective styling that has secured many a new client. The salon also offers a slew of conditioning treatments and employs advanced techniques like hair painting and traverse layering to achieve that natural care-free look. Soekoro honed his styling skills at the best salons in the city (Frédéric Fekkai, Warren Tricomi, Pierre Michel) and has amassed many a celebrity client—Vogue's Anna Wintour, for one—along the way. His Pashah hair care line, a nine-item brand featuring ingredients from Soekoro's native Indonesia, allows clients to keep their locks in line between visits.

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