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Home > Travel > Visitors Guide > The Strand

The Strand

33 W. 37th St., New York, NY 10018 40.75131 -73.984878
at Fifth Ave.   See Map | Subway Directions Hopstop Popup
212-448-1024 Send to Phone

  • Price Range: Moderate, Expensive
  • Reader Rating: Write a Review
  • Type of Hotel: Boutique Hotel, Good for Business Travelers

Sample Room Rates

Standard, $239; premium, $399

Official Website

Nearby Subway Stops

B, D, F, M, N, Q, R at 34th St.-Herald Sq.


  • Valet Parking
  • Nearby Parking Lots

$40 per day for valet at nearby lot (not on premises)

Payment Methods

American Express, Discover, MasterCard, Visa

Hotel Amenities

  • Concierge
  • Dry Cleaning
  • Express Checkout
  • Fax Services
  • Gym
  • Handicapped Accessible
  • Hotel Bar/Lounge
  • Hotel Restaurant
  • Internet Access
  • Laundry
  • Room Service
  • Valet Parking
  • WiFi Service

Room Amenities

  • Bathrobe
  • Hair Dryer
  • In-Room Safe
  • Internet Access
  • Meeting/Conference Rooms
  • Minibar
  • Non-Smoking Rooms
  • TV
  • WiFi service


Opened in late 2009, the 177-room Strand offers all that you'd hope to find in a Manhattan boutique hotel: style, service, and a bit of a scene. A variety of designers—from Lisa Knight, who did the lobby and guest rooms, to Sex and the City set decorator Lydia Marks, who oversaw the rooftop lounge—have helped transform a former parking lot into a relaxed, contemporary space with retro touches evoking Old Hollywood and Art Deco New York. Tapered mahogany columns, a glass spiral staircase, and a two-story water wall set the scene at reception, while rooms have asymmetrical lounge chairs, a palette of deep purple, cream, and gold, and bathrooms with green slate floors and mahogany-and-marble vanities. Vintage black-and-white fashion photographs from the Condé Nast archives are hung throughout and are available for sale. Along with floor-to-ceiling windows framing city views (several of the rooms face the Empire State Building), amenities include custom Fragonard bath products and bamboo-sheet-covered pillow-top beds that rank among the most comfortable in town. The chic penthouse bar—complete with retractable glass roof—offers classic cocktails, while the lobby-level restaurant will feature a fireplace lounge, alabaster bar, and year-round greenhouse—as well as al fresco dining.


Stylish design elements, an extensive complimentary breakfast buffet, and a small gym and business center (both of which are free for hotel guests).

Most rooms are on the small side. Be careful of the high-tech mini-bar system, which will charge you instantly if an item is touched.