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AlphaBeta
Critics' Pick
70 Greenpoint Ave.,
Brooklyn, NY 11222
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Official Website
Nearby Subway Stops
G at Greenpoint Ave.
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This venue is closed.
Salt Lake City transplant Leif McIlwaine opened this 2,000-square-foot streetwear store, spray-paint supplier, and street-art gallery in summer 2008, aiming to create a base for Brooklyn’s expansive graffiti scene. The main retail space in front is spacious and low-key, with exposed brick walls, hip-hop blaring from a tricked-out snowmobile (outfitted with turntables by artist Mikal J. Hameed), and a steady stream of regulars clustered around the register flipping through street-art photos on their cell phones. T-shirts from BBB and Claw Money are displayed alongside old-school sneakers from Converse and vintage nylon jackets. Behind a metal grate, one wall is filled with a spectrum of more than 200 shades of spray paint from Montana Hardcore, Molotow Belton, Sabotaz, and Ironlak—the artist-focused brands have greater pigment concentration and high-pressure valves. The adjoining gallery exhibits the work of both graffiti legends and up-and-coming street artists in monthly shows, and a large courtyard out back showcases a public wall where anyone with a sketch and artistic intent can create.