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Bloom Flowers

Critic's Pick Critics' Pick

255 Murray St., New York, NY 10282 40.715 -74.014
nr. North End Ave.  See Map | Subway Directions Hopstop Popup
212-832-8094 Send to Phone

  • Reader Rating: Write a Review
  • Price Range: ($$) Mid-Range
  • Type: Gourmet Marketplace
  • Products & Services: Florists/Garden Centers, Lighting, Mirrors

Official Website


Mon-Fri, 8am-7pm; Sat, 9am-6pm; Sun, closed

Nearby Subway Stops

A, C at Chambers St.; 1, 2, 3 at Chambers St.

Payment Methods

American Express, MasterCard, Visa

Product Guide


  • Florists/Garden Centers


  • Lighting
  • Mirrors


As an idealized urban oasis, Bloom Flowers is a cool, expansive, and enviable showcase. Slate floors set off their trademark tight, clustered floral arrangementsódense groupings of monochromatic blossoms with stems in tight parallel visible through glass vasesóset atop mahogany tables and surrounded by spice-scented candles. Although it began as an upscale flower shop, Bloom shifted its focus to home furnishings and event design in 2003, when a new owner arrived on the scene. Today, the shop’s specialists consult on terrace, garden, and landscape design, and on special events, including elegant city weddings. They also provide business clients with a steady supply of plants and arrangements, and anticipate an aggressive push into e-commerce, to supply moguls everywhere with brilliant bursts of color and luxury. That’s not to say a customer with a dinner date can’t pick up a bouquet on the fly; a cooler in the basement houses flowers imported from all over the globe, with Dutch blossoms most prevalent. Ample orchids are on hand, too, for a generous gift that will outlast cut stems.


Couples are bowled over by owner Kimberly Perrone’s modern yet elegant combinations of traditional and exotic flowers. Bloom’s arrangements are in demand all around town (the W Hotel is a regular client). Bridal bouquets from $175; centerpieces from $125.