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Home > Shopping > Toga Bike Shop

Toga Bike Shop

110 West End Ave., New York, NY 10023 40.774972 -73.987948
at 64th St.  See Map | Subway Directions Hopstop Popup
212-799-9625 Send to Phone
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  • Reader Rating: Write a Review
  • Price Range: ($$) Mid-Range
  • Products & Services: Bikes
Photo by Yun Cee Ng

Official Website


Mon-Fri, 11am-7pm; Sat, 10am-6pm; Sun, 11am-6pm

Nearby Subway Stops

1 at 66th St.-Lincoln Center

Payment Methods

American Express, MasterCard, Visa

Product Guide

Sporting Goods

  • Bikes

Special Features

  • Rentals


The sales staff at this pair of vast, warehouse-style shops works on enthusiasm, not on commission, so both seasoned pros and teetering beginners pedal away with bikes that suit their needs—and their budgets. Mountain and road bikes by top-of-the-line makers like Specialized and Guru fill the two-tier racks alongside more affordable hybrid and commuter models by Bianchi and Breezer at the original Upper West Side location, while Toga East sells Specialized, Guru, and Quintana Roo bikes exclusively. When weather permits, the staff encourages customers to take test rides, and certified technicians on the main floor are on hand for individual fittings, ensuring that riders are in biomechanical alignment with their bikes. Mechanics on the basement level, meanwhile, can handle less complex repairs like replacing a busted chain or slashed tire—usually with same-day service—and lifetime brake and cable tune-ups are free for bikes purchased in-house. Toga also boasts the largest bicycle clothing selection in the city, selling men’s and women’s jerseys, jackets, shorts, and bibs by professional brands like Pearl Izumi, Giordana, and Descente. The rest of the rubber-floored shops brim with bins and displays of accessories like Giro helmets, Sidi Carbon Grid sole road shoes, and Kryptonite locks.

Rent a Ride

Hybrid bikes are available to rent at the Upper West Side location; $30 for 24 hours.

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