Skip to content, or skip to search.

Skip to content, or skip to search.

Home > Shopping > True Boutique

True Boutique

278 Mott St., New York, NY 10012 40.724141 -73.994368
nr. Houston St.  See Map | Subway Directions Hopstop Popup
212-431-7709 Send to Phone

  • Reader Rating: Write a Review
  • Type: Boutique
  • Products & Services: Womenswear

Official Website

Nearby Subway Stops

B, D, F, M at Broadway-Lafayette St.; 6 at Bleecker St.

Payment Methods

American Express, Discover, MasterCard, Visa

Product Guide


  • Womenswear

Special Features

  • Tailoring In-Store


This venue is closed.

Frustrated with the imprecise fits and size-skewed selection at most designer denim boutiques, former Los Angeles television producer Katie Campbell opened this custom denim shop in 2008. Here she stocks jeans and apparel in sizes 00 to 16, including cult brands Dallin Chase and Cloak & Dagger, for which she is the exclusive carrier in plus-sizes. Around 20 styles of jeans from lines like Guido and Mary, James Jeans, and Beija Flor cover one of the shop’s pale gray walls, and a sophisticated collection of Hamptons-ready silk sundresses, trench coats, and Vandalborne’s upscale shirtdresses hang beneath framed illustrations from Vogue. Perched at a sewing machine near the curtained-off fitting room, an on-site tailor does free alterations in half an hour while lingering shoppers browse a small assortment of Kale calfskin clutches and delicate, lace-embellished lingerie.