select all

Instagram Is Telling Users Whether Someone Follows Them Back

Just in case all of the scenic vacation getaways and aggressive #fitspo content wasn’t enough to make you feel inadequate, Instagram now appears to be testing a feature that highlights whether or not someone on the service follows you.

The change is denoted by a small “Follows you” note on some users’ profiles, and is likely to make the social perils of the service a bit more dangerous. Twitter has a similar feature for quickly finding out who doesn’t follow you — or who unfollowed you, which is even more fraught.

It’s not clear if the feature is being tested with a small subset of the user base and might never reach everyone, or if Instagram is slowly rolling the feature out to everyone, complicating hundreds of millions of online relationships.

Instagram Is Telling Users Whether Someone Follows Them Back