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What Strategist Readers Are Buying: Back Massagers and Electric Toothbrushes

Photo: Courtesy of the retailers

Two electric back massagers top the list this week — one that we recommended as a last-minute Father’s Day gift, and one that’s become a bit of a cult hit in Los Angeles. The top seller on our last list, a $3 lip balm that one Strategist writer thinks is better than Dior, sticks around in third place, and a dentist-recommended electric toothbrush makes its debut in fourth. Next up are two summertime must-haves — a powerful insect-repellent spray and a K-beauty sunscreen — which claim fifth and sixth place, respectively. A toy piano, last spotted on the list in March, is back this week in seventh place, followed by a hair-loss treatment kit for men in eighth and a pillow for side-sleepers in ninth. Finally, our second newcomer on this week’s list, a budget-friendly vitamin C serum, closes out the list in tenth place.

This reviewer-adored back massager last hit our best-seller list back in February, after we included it in our roundup of Valentine’s Day gifts for hard-to-shop-for men. Then, we wrote, “If you don’t know what to get a man, you can’t go wrong with a back and neck massager.” When we saw it on sale right before Father’s Day and suggested it as a last-minute gift for dads with aching backs, lots of you took the hint. We’re sure dad is very thankful.

According to writer Natalie Toren, this affordable back massager has taken Los Angeles by storm, garnering fans like designer Lesley Aitken. “The first thing I thought after turning it on was that it is powerful,” says Toren. “It felt almost as if real human fists were kneading me. I pressed a button to heat it up, and within 20 seconds, the nodes warmed to a temperature like that of hot stones a masseuse might use for an actual spa treatment.” It’s back in stock on Amazon after being sold out for weeks, so act fast.

A dupe for the much pricier Dior Lip Glow, Strategist writer Hilary Reid actually likes this drugstore lip balm more than the original. “The Maybelline Baby Lips Glow gave my lips almost the exact same rosy tint as the Dior Lip Glow, at less than one-tenth of the price. In fact, the pink glow produced by the Baby Lips might even be better,” she says. “It’s just as hydrating as the Dior balm, too, and feels like it lasts longer.” After rocketing to the top of the list last time, it drops a bit to third this week.

This sunscreen, one of Rio’s favorites, makes its fourth appearance on the list this week since she first reviewed it in April. It’s packed with all-star ingredients like soothing centella asiatica, brightening niacinamide, and moisturizing hyaluronic acid. “The Purito,” she writes, “almost immediately improved the texture, radiance, and moisture levels of my skin for the better.” She even raves, “it’s one of the best products I’ve ever tried in general, not just in the sunscreen category.”