black friday 2020

Lots of Good (Strategist-Approved) Stuff Is 20 Percent Off at Brooklinen’s Black Friday Sale

Photo: Retailer

It’s no surprise that we love Brooklinen here at the Strategist. Back in 2017, their linen sheets converted one skeptic into a linen-sheet loyalist, and their just-as-nice cotton sheets have since come recommended to us by celebrities and interior designers alike. We’ve also given everything from their apparel to their duvet covers to their baby line (the sweetly named Brooklittles) high praise. So, biased as we may be, we think their Black Friday sale is the perfect time to splurge on a dreamy set of sheets, fluffy duvet, or patterned shower curtain to freshen up your space (which could probably use a good zhuzh right about now). From now until December 1, you can take 20 percent off pretty much everything on the site, which is even better than their surprise Prime Day sale a few weeks ago. To help you navigate the rather extensive sale, we gathered up all of our favorite pieces (and once you’re done, check out the rest of our Black Friday–Cyber Monday sales roundups here).

Brooklinen Linen Core Sheet Set
From $220
From $220

These were the sheets that made former Strategist staffer Lauren Levy fall in love with linen sheets. Even though they’re textured — they are linen, after all — they’re still incredibly cozy, and according to Levy, they give an “immediately worn-in feel that only gets softer over time and with each wash.”

If you’d prefer a more traditional set, interior designers (and celebrities) recommend their luxe sateen sheets because they’re an excellent value and “feel like butter,” according to one source.

For those on a budget, these are their most affordable sheets (even more so when they’re on sale). They’re 100 percent cotton and supposedly keep hot sleepers nice and cool.

But say you want something super warm for winter. If that’s the case, go for their cashmere sheets, which will keep you pleasantly toasting without making you break out in a sweat.

Things are stressful, we know. Perhaps a weighted blanket will help? (If you’re not sure that this is the one for you, we have many more highly-recommended options here.)

Interior designers love this duvet cover, especially if you’re after that “quintessential all-white bedding look.”

Brooklinen Linen Duvet Cover
From $204
From $204

Or if you’d prefer an all-linen bed, this duvet cover, which comes in ten different colors, will do.


An attractive throw that will brighten up any bed. But act quick because these throws tend to sell out fast.

Brooklinen Toddler Bed Set

While everything’s on sale, why not splurge on your kid, too? These cotton sheets come in almost a dozen whimsical patterns, and if you bundle with the duvet cover and pillowcase, you can save extra money.

A good set to snag for the holiday gifting, this includes four mini candles to try in a smart giftable box. (If you’re more of a whole-candle kind of person, they offer those, too.)

Because your bathroom deserves a little love, too.

Brooklinen Bath Mat

Stepping onto a cold bathroom floor after a hot shower is a mood ruiner. This plush bath mat is sure to solve the problem.