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10 Things on Sale You’ll Actually Want to Buy: From Outerknown to Olivia Rodrigo

Photo-Illustration: The Strategist; Photos: Retailers

Black Friday may still be three weeks away, but lots of early deals — many of which would make excellent holiday gifts — have already started to trickle in. That includes a tween-approved, TikTok-viral plushie, an expert-recommended flat iron for silkier hair, and the leggings one former Strategist editor has worn for over a decade.

Outerknown Wildwood Cardigan

Outerknown — one of our favorite sustainable clothing brands — is hosting a warehouse sale, where select past-season styles are up to 60 percent off. That includes this actually very in-season cardigan, which is made from organic cotton and has a wide, slightly cropped fit.

Along with these straight-fit pants that the brand says provide “the look of chinos and the durability and feel of well-worn denim.”

This reviewer-favorite Colgate electric toothbrush has an accompanying app with a reward system, so you can collect points every time you brush — and use those points to redeem free brush heads and toothpaste.

Today only, you can also take 20 percent off select Amazon-exclusive merch, including this Olivia Rodrigo Sour hoodie. It’d make a thoughtful gift for the teen, tween (or 30-year-old) on your holiday list.

Another tween-approved gift, these reversible octopus plushies went viral on TikTok last year. (If the red and blue aren’t doing it for you, they’re currently on sale in 26 other color combinations.)

These top-rated vitamins from Nature’s Bounty contain biotin, antioxidants, and hyaluronic acid for stronger nails, clearer skin, and healthier hair.

Hair stylists have told us flat irons that incorporate the gemstone tourmaline are best for sealing in moisture and minimizing frizz. This one-inch T3 Lucea model does just that, and it has a smart-touch interface and nine heat settings that automatically adjust based on hair texture, length, and color treatments.

As part of Verishop’s Singles’ Day sale, select Madewell styles are up to 70 percent off. Former Strategist senior editor Casey Lewis has been a fan of these high-rise leggings since 2008, lauding them for their substantial stretch, accommodating waistband, and opaque fabric.


West Elm is still taking up to 70 percent off select holiday décor, bringing this monogrammable linen stocking down to just $15.

West Elm Teddy Tree Skirt

And finally, we think this recycled teddy-fleece tree skirt looks like a nicer version of faux snow.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

10 Things on Sale You’ll Want: From Outerknown to West Elm