don't dillydally

10 Things That’ll Almost Definitely Sell Out: From ColourPop to Playboy

Photo-Illustration: The Strategist; Photos: Retailers

For this week’s “Don’t DillyDally,” we’ve uncovered new launches from lots of Strategist favorites including a collaboration between Ruggable and Jonathan Adler, Lululemon’s first collection of hiking clothes, and Tierra Whack’s debut line of jewelry.

Ruggable x Jonathan Adler

Ruggable, the makers of our best overall washable rugs, teamed up with Jonathan Adler on another collection of mid-century-modern rugs. Adding to its current lineup are mazelike designs, monogram doormats with Greek-inspired borders, and this soothing wavy design of blue hues.

Backdrop 2 Wallcoverings Collection

Backdrop, which our friends at the Cut once called “the Brooklinen of paint,” has launched Backdrop 2, its second collection of wallpaper. The five newest patterns include hand-painted florals, doilylike designs featuring snakes and alligators, and the pictured checkered number.

Ghetto Gastro x Fly by Jing

Last month, we mentioned Ghetto Gastro’s debut syrup. We’re back to let you know they’ve added a new flavor to the mix in collaboration with Fly by Jing. The Spicy Sovereign Syrup is infused with some of the Strat’s favorite Sichuan chile crisps for a balance of heat and sweet.

C. Cassis

Hudson Valley–based C. Cassis is a black-currant liqueur company loved by Daniel Sorg, a co-founder of the now defunct coffee shop Regular Visitors, and Emma Wartzman, our kitchen and dining writer. The brand expanded its offerings with a spritz. In line with their liqueurs, the canned cocktail is made with Hudson Valley black currants as well as botanicals, citrus peel, and wild honey.

Studs x Playboy

Strat favorite jewelry brand Studs and Playboy came out with a limited-edition collaboration of cheeky earrings and charms. Designs feature the iconic Playboy bunny logo as a standalone charm, on a heart-shaped charm, on a safety-pin-shaped earring, and more. Each can be purchased as a single or a pair.

Tierra Whack x Banter by Piercing Pagoda 

It was announced in May that Tierra Whack was named Banter by Piercing Pagoda’s first creative director. And this Tuesday, the rapper’s debut collection dropped. The 16-piece capsule includes squiggly hoop earrings, crown charms, music-note bracelets, and more.

Lululemon Hike Collection

Lululemon, recommended to us by marathon runners and yoga instructors, is now making hiking apparel for both men and women. Offerings include “hike to swim” bras and shorts made with quick-drying, chlorine- and salt-resistant fabric; convertible pull-on cargo pants; roomy backpacks; and other hiking essentials.

Todd Snyder x John Derian

Artist John Derian and menswear designer Todd Snyder have teamed up again. Their second collection is full of nautical-themed prints on swim trunks, Vans, button-ups, tees, and hoodies. These particular board shorts feature a vintage blue-coral pattern pulled from the endpapers of a 19th-century natural-history book. Pair it with a matching shirt for a full-on ocean-themed look.

ColourPop x BT21

Affordable makeup line ColourPop just dropped its limited-edition collaboration with BT21, the cute characters created by BTS and creative studio Line Friends. You can purchase individual eyeshadows inspired by each character, a palette of 24 bold shades, lightweight lip oils, or a bundle of the entire collection.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

10 Things That’ll Sell Out: From ColourPop to Playboy