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Everlane’s Vintage-y Mom Jeans Are Almost 50 Percent Off

Photo-Illustration: The Strategist; Photo: Retailer

Denim enthusiasts can be quite fanatical about shopping secondhand for jeans. But sometimes, you don’t want to do all of that digging. Consider going vintage-inspired. One of our favorites in this category is Everlane’s The ’90s Cheekys, which I compared to “jeans seen on ’90s sitcom moms” in our guide to the best mom jeans. As part of the brand’s weekend Denim Sale, a pair is currently almost 50 percent off — marked down from $108 to $58.

These are made from a stiffer denim than many of the stretch jeans on the market and with a slightly stonewashed finish. Former Strategist senior manager of audience development Mia Leimkuhler (who happens to be a devoted Everlaneologist) calls the jeans “sturdy and rigid” and because they are made of 100 percent cotton and don’t have any added stretch, they will form to your body for a perfect fit over time. “Strangers have stopped me on the street to ask me where I got my pair,” Leimkuhler says. The ’90s Cheekys are available in sizes 23 through 33, and you can choose from 26.5-, 28.5-, or 30.5-inch inseams. Just remember that this is a 72-hour-only deal, so the clock is ticking.

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Everlane’s Vintage-y Mom Jeans Are Almost 50 Percent Off