Where to Buy Good Basics Now That Shein Owns Everlane

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Last month, the news broke that Shein had acquired Everlane. While it’s unclear what’s to come for the brand’s next iteration (founder Michael Preysman haslaunched a sitesince), we’ve started to look for our own alternatives. I spoke to 13 fashionable folks, Strategist staffers, and former Everlane loyalists to see where they’re shopping instead. I ended up with a mixed bag of things from sustainable companies and fast-fashion brands that are more affordable without sacrificing quality. Unsurprisingly,T-shirtscame up the most, but I also unearthed recommendations forbutton-downs, denim to rival the beloved Cheeky Jean, shoes that could outwalk the Day Glove flats, and more wardrobe staples.
Our favorite Everlane swap-ins

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T-shirts and tanks
A more-interesting basic tee

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Salena LeDonne, content strategist and writer of the newsletterSincerely Salena, recommends Canadian brand Kotn for folks looking for a sustainable company in line with Everlane’s founding ethics. LeDonne has been reaching for this Off-Shoulder Tee over herEverlane Box-Cut Teefor the past year that she’s owned it. “Kotn does have a more classic silhouette tee, too, but as someone who wears a lot of basics, there’s power in a slightly different neckline,” she says.
A slightly sheer tee

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DDAM Roma Tee
DDAM is another sustainable brand that was recommended to me. JournalistHannah Bensonhas had her Roma Tee for over a year, and it’s become a staple in her wardrobe. “It is an instigator for doing laundry — it can’t sit in the hamper long. I need it for most of my outfits,” she says. It’s soft, the right amount of sheer, and clings to her body without feeling tight.
The perfect ribbed shirt material

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Ava Dunn now turns to Los Angeles Apparel for her basics, especially for tees. The brand’s baby-rib fabric stands out to her because it’s super soft and flattering. Her two favorites are the cap-sleeve tee and three-quarter-sleeve boatneck. “It looks good on everyone,” she says of the latter. “I’ve convinced many friends to join me in owning every color.”
A “dead ringer” for Everlane’s muscle tee

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Strategist senior writerDominique Parisosays AYR is a great alternative for a lot of Everlane staples. In particular, she says the Supercool is a “dead ringer” forEverlane’s muscle tees. And the brand’s long sleeves are even nicer than Everlane’s but have a similar look.
A softer-than-Everlane tee

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Brianna Schubert, an editor and writer ofThe Mood Boardnewsletter, argues ARQ’s Janie tee is better than any of the Everlane ones she’s had. She says ARQ’s is not only softer and higher quality but also has a nice shrunken shape to it. Plus, she likes that ARQ is a small female-founded company that makes all of its stuff in the U.S. from organic, recycled, or deadstock materials.
A chicer-than-Everlane tee

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Julia Harrison, a commerce writer atArchitectural Digest, is among the many singing praises for Gap’s affordable, well-made basics. She specifically points us to this cotton tee, which “does an Everlane thing with a chicer sleeve length.” It comes in a wide range of colors, including “the Brooke Callahan downtown-girl palette: electric blues, purples, pinks, butter yellow,” she says.
A relaxed-fit cotton shirt

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Atmos creative producerLouisiana Mei Gelpirecommends this basic white tee from Brooklyn-based Front General Store. The 100 percent cotton shirt has a relaxed fit and comes in either unisex or women’s sizes.
Perfectly fitted tees and tanks

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Writer and Byline co-founderMegan O’Sullivanhas been getting most of her basics from Cou Cou Intimates “like all the other girlies around town.” Another brand she shouted out was Los Angeles–based womenswear brand RLT. “I visited the Beverly Boulevard store last year and went kind of bananas. Every tee and tank was the perfect fit, perfect cut,” she says. “They’re the definition of small batch and quality-made.”
An alternative to the Tissue tee

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For an alternative toEverlane’s Tissue tee, petite-content creatorAnna Lazzarinirecommends Marine Layer’s Lexi Tee. Marine Layer’s has shorter sleeves and is slightly stretchier but has a similar weight to it. She also likes the “aptly named” Perfect Crewneck Tee from Madewell. “It’s a substantial weight but still tuckable — everything you want in a basic tee,” she says.
Button-downs
Our favorite oversize button-down

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AYR The Deep End
I’d be remiss if I didn’t include AYR’s button-down. For years, it was our best overall in the category for its perfectly proportioned oversize look and pleasing weightiness. Senior writerLauren Roliked it so much that she ended upbuying it in multiples, and Pariso also shouted it out as an Everlane alternative.
A roomy (but not-too-oversized) button down

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Freelance fashion writer and editorial consultantLauren Carusocalls out Almina Concept’s oversized shirt for offering a touch of roominess and lots of comfort at a solid price point. And for an even cheaper alternative, she likes J.Crew’s oxford-style shirts.
An ultra-comfy oxford shirt

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Sullivan, who “can’t stand an overly crisp button-down,” says Gap’s has the ideal balance with a crisp and soft cotton poplin. “Forget the rest — this is the one,” she says. (It’s worth mentioning, too, that the shirt was a close runner-up in our recenthunt for our new best overall button down.) Harrison prefers the linen-blend version, which comes in a very beachy striped option. “It’s the shirt you want for summer vacay that you would perhaps otherwise have bought at Everlane,” she says.
Bottoms
Denim as flattering as the Cheeky Jean

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For a jean with flattering proportions comparable to the Cheeky Jean, Benson reaches for Levi’s Ribcage wide leg. “The backside is nicely snug, while the wider leg allows for more movement — maybe bad dancing, definitely running to get somewhere,” she says. She’s had hers for nearly three years, and even with consistent wear, they’ve maintained their shape and color.
Vintage-soft jeans

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Schubert prefers Just Black Denim’s relaxed straight-leg jeans because they have a “slightly vintage vibe that makes them look like they could have been found in a thrift store.” She’s been wearing hers multiple times a week and says they’re comfortable, durable, and versatile.
Leset-esque cotton pants

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For a non-denim option, Harrison brought these J.Crew linen pants to our attention. They’re “doingLeset, which is whatEverlane was trying to dobut couldn’t quite figure out the silhouette,” she says.
Time-tested barrel pants

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While Uniqlo isn’t considered a “sustainable” brand, Gelpi says “sustainablecan also include good or long-wearing, which their pieces are.” One item she’s had for at least eight years is the company’s barrel-leg pants. They have a baggier silhouette thanEverlane’s barrel pantsand are made of 100 percent cotton (rather than 99 percent).
A better-designed Easy Short

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As a substitute forEverlane’s Easy Long Short, which are nearly sold out, LeDonne likes Kotn’s linen cargo shorts in a similar length. “This is another example of Kotn doing really solid natural-fiber pieces with slightly more thoughtful design details,” she says.
Shoes
An updated loafer

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Vagabond came up a couple of times among my sources.Aisha Joshi, editor at Produce Parties and writer of theBabyteethnewsletter, replaced herold Everlane loaferswith this pair from the Swedish brand. Joshi, who wanted a streamlined silhouette, says these “feel more modern and interesting than the Everlane ones, thanks to the square toe and flexible sole.”
Higher-quality Day Gloves

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Dunn, who frequently buys from Vagabond, pointed me to the Aleyas as an alternative toEverlane’s Day Gloveflats. She says the leather from Vagabond is high quality and holds up well.
A Day Glove dupe

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Kule content director and stylistElizabeth Cardinal Tamkinhas had plenty of clients who switched to Quince even pre-Shein acquisition (likely because of the price differences). These ballet flats come in a lot of the same colorways as the Day Glove and are about $80 cheaper.
Handmade, small-batch flats

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Caruso recommends the Spanish brand Margaux for “majorly comfortable” flats. They are much more expensive than Everlane’s, but Caruso points out that the brand hand-makes their shoes in small batches at family-owned factories that provide livable wages. A couple standouts: The Demi (similar toEverlane’s ballet flat) and the Phoebe (similar toEverlane’s mary jane).
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The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.





