Welcome to the Strategist 100, our collection of the best, most-stood-behind products that have ever appeared on this website. We pored over the entire history of the Strategist and cherry-picked the already cherry-picked things to find the ones we’re most confident about (we’ve been nicknaming it the List of Won’t Returnables). Here’s how it works: The title of each product is linked to the first Strategist post about it, which you can click for a refresher on why we love it so much. Once you’re ready to buy, click the Shop Now button to head straight to the retailer. Our picks range from the practical (supersoft bed sheets and no-fuss alarm clocks) to the lovably weird (pouty-lip ashtrays and giant googly eyes) to the particularly right now (finger monkeys and tween-beloved sparkly backpacks), so take your time, tool around, and discover what delights you.
Update: In time for Mother’s Day, Father’s Day, and graduation season, we updated this list to include a few more spring-appropriate gifts like the most comfortable sandals, a short-sleeve silk shirt, and the best black T-shirt for men.