I Found the Best Black Friday Beauty Deals at Ulta, Sephora, Dermstore, and More

By,a writer at the Strategist covering beauty and books.She joined the site in 2020. Previously, she wrote about beauty and culture for Nylon and Elle.
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Photo-Illustration: The Strategist; Photos: Retailers

Black Friday is no longer confined to a weekend, now it plays out over the course of a week, maybe even longer. Many retailers and brands still tend to run their best deals over the official holiday weekend but there’s still good discounts ahead of the big shebang. As always there’s a lot of stuff to sift through, which is why I’ve clicked through thousands (no, really) of products to surface stuff that’s actually worth it. Each pick is at least 20 percent off (our deals editor says anything less isn’t actually a good deal) and most of it we’ve written about before.

To make navigation easy I’ve organized products by retailer. And if you’re in the market for other stuff — a new robe perhaps,Parachuteis an impressive 30 percent off — we’ve collected all the deals in our bigBlack Friday deals postfor you to peruse.

ThedealsIthinkarebest

Dyson’s hot tools are pricey and tend to go on sale a couple times a year, but rarely do I see a bigger discount than 20 percent. Currently, the Supersonic hair dryer, my go-to, is 23 percent off at AmazonandNordstrom (I believe they’re price-matching) — the cheapest I’ve seen it this year. I’m also stocking up on Necessaire’s excellent body products, which are 25 percent off on the brand’s site and combing through Net-a-Porter’s beauty offerings — while its selection is hyper-curated, you can snag brands like Aesop and Le Labo for 30 percent off if you act fast.

Dyson Supersonic Hair Dryer
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Nécessaire The Hand Cream
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Aesop Aganice Scented Candle
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Amazon

Lots of the stuff on-sale is a rerun of what I saw during Prime Day (and at Prime Day prices), like Crest whitening strips and COSRx Snail Mucin Essence. There’s lots of Tatcha on sale too, a rare opportunity to snag the luxury skin-care brand at a discount.

CosRx Advanced Snail 96 Mucin Power Essence
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Tatcha The Dewy Skin Cream - 1.7 Oz.
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Hero Cosmetics Mighty Patch Original Pimple Patches - 72 Count
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Anastasia Beverly Hills Brow Wiz
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Verb Ghost Shampoo & Conditioner Duo
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CAPBeauty

If you’re on the hunt for natural beauty products (think fruit and vegetable extract moisturizers), CAP Beauty has a nice curation. Products are discounted up to 40 percent and if you spend more than $100, the order ships free.

CAP Beauty Blue Soothing Cleanser
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LYMA Laser
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Bathing Culture Mind and Body Wash
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Dermstore

Dermstore is discounting their products up to 30 percent off when you use the code: JOY. That means cheaper-than-usual Elta MD, Sunday Riley and La-Roche Posay.

Sunday Riley Good Genes Lactic-Acid Treatment - 1 Oz.
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EltaMD UV Clear Broad-Spectrum SPF 46 - Deep Tinted
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Revision Skincare D.E.J. Eye Cream
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Bioderma Sensibio H2O Micellar Water - 16.9 Oz.
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Fur

Fur Oil - 2.5 Oz.
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Fur Ingrown Deodorant
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Fur Bath Drops
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Glossier

This year, Glossier is doing a tiered discount structure. Orders over $100 will get 30 percent off and anything under that is 25 percent. That means under $60 Glossier You and $12 tubes of Balm dot com — an unbeatable price.

Glossier You Eau de Parfum
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Glossier Cloud Paint
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Glossier Invisible Shield SPF 50
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Loops

There’s something soothing about a face mask about a face mask on a Friday night, and with 30 percent off all Loops’ masks, you can test out a bunch.

Loops Dream Sleep
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Loops Weekly Reset Under Eye Mask Set
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Loops Beauty Variety Loop Mask 5 Pack
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MarieVeronique

The entire Marie Veronique line is 20 percent off, including the brand’s collaboration with skin care specialist Kristina Holey. That collection includes our favorite cleansing oil, the Pure + E.O Free Cleanser, which nourishes the skin while cleaning and doesn’t contain irritants like fragrance.

Marie Veronique Gentle Retinol Night Serum
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Marie Veronique Soothing B3 Serum
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Net-a-Porter

Net-a-Porter has a highly curated beauty selection, but it’s a sleeper hit. They stock fancy beauty brands like Susanne Kaufman, Le Labo, and Cle de Peau and offer discounts up to 50 percent off. Anything over that (there’s a few things hovering around the 70 percent off range) is likely final sale — something to keep in mind.

Slip Virgo Printed Silk Sleep Mask
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Aesop Tacit Eau de Parfum
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Gucci Beauty Fluide de Beauté Fini Naturel Foundation
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111SKIN Celestial Black Diamond Retinol Oil
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Necessaire

Necessaire makes exceptional body products. I’m personally a big fan of the body lotion and body wash as well as the now-discontinued body cream (RIP). We’ve also written about it a lot over the years. In 2018 our beauty columnist Rio Viera-Newton sang the praises of the brand’s “shockingly eczema-friendly body wash,” and the body exfoliator, lotion, and hand cream are stars of their respective best-in-class stories. As for the deal, the entire site is 25 percent off, the cheapest I’ve seen this year.

Nécessaire The Body Wash - 16.9 Oz.
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Nécessaire The Body Lotion - Fragrance Free
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Nécessaire The Body Vitamin C
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Nordstrom

Deals vary in Nordstrom’s beauty section — ranging from 17 to 40 percent off. I’ll be buying another TangleTeezer Ultimate Detangler (25 percent off) and trying out an Olaplex No.5 in a bid to maintain my ginger-brown dye job.

Tangle Teezer Ultimate Detangler Hairbrush
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Boy Smells Vanilla Era Eau de Parfum
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Clarins Hand and Nail Treatment Cream
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Solawave 4-in-1 Skin-Care Wand
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Paula’sChoice

For efficacious skincare that won’t irritate, Paula’s Choice is my go-to. I’m a loyalist to the AHA/BHA chemical exfoliant and will be using the 20 percent sitewide discount to buy a bottle for myself and my skin-care-obsessed sister.

Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant
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Paula’s Choice 10% Niacinamide Booster
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Paula's Choice 25% Vitamin C + Glutathione Clinical Serum
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Phlur

Fragrance brand Phlur isn’t often on sale, so the 20 percent discount is notable. I’m personally considering restocking their Heavy Cream fragrance, which has notes of lemon sugar, marshmallow, jasmine, vanilla, and whip cream.

Phlur Body Wash - Somebody Wood
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Phlur Heavy Cream Body Mist
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Phlur Vanilla Smoke Candle
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Refy

New kid on the beauty block Refy is offering 20 percent off sitewide. Writer Emma Firth wrote convincingly about the Refy multi-sticks, which she said makes her feel like an “early ’90s Julie Delphy inBefore Sunrise” (a vibe). And if blush sticks don’t appeal, I abandoned my Anastasia Beverly Hills Brow Freeze for the brow gel a year ago and never looked back.

REFY Brow Sculpt Shape and Hold Gel with Lamination Effect
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REFY Lip Blush
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Refy Lip Blur Lip Liner
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Sephora

Sephora is rolling out new deals daily leading up to the big weekend, so you’ll have to keep an eye on the calendar. The deal for today, Tuesday, November 26 is 30 percent off Lancôme and Ole Henriksen. There’s also a grab bag of other Sephora products up to 50 percent off.

Glossier Balm Dotcom
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Kiehl's Powerful-Strength Line-Reducing Concentrate
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Ole Henriksen BeamCream Smoothing Body Moisturizer with AHAs
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First Aid Beauty Ultra Repair Cream - 8 oz.
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Nudestix Nudeskin Hydrating Peptide Lip Butter
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Lancôme Teint Idole Ultra Long Wear Foundation, Lancôme
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Skinfix

Everything is 25 percent off at Skinfix, making the brand’s fairly pricey moisturizers a bit more attainable. It’s a good time to stock up on their popular peptide-packed moisturizer, which Rio has said supports the skin’s barrier, minimizes redness, and boosts skin hydration.

Skinfix Triple Lipid-Peptide Cream
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Skinfix Resurface+ AHA Renewing Body Cream
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Skinfix 2% BHA Cleanser
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SoftServices

Soft Services is offering a tiered discount structure, starting at 5 percent when you spend up to $49 and $20 percent when you spend over $150. The brand very rarely goes on sale so the prospect of getting a buffing bar for cheap is compelling, but I recommend filling up your cart if you’re planning on shopping.

Soft Services Clearing Mist Medicated Breakout Tonic
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Soft Services Soap Home Drying Dish and Splash Cover
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SokoGlam

A longtime go-to for K-Beauty brands, Soko Glam is a great resource for product discovery and stocking up on products you might not find on stateside shelves. There’s also deep discounts on the in-house brand Then I Met You, which makes a cleansing balm that Rio has said is on par with the ultra-popular Banila Clean It Zero (also on sale).

Then I Met You Living Cleansing Balm
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Neogen Day-Light Protection Airy Sunscreen
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COSRX Acne Pimple Master Patch (24 count)
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Ssense

Don’t sleep on the Ssense beauty section. It’s highly curated and the deals are good for high end makeup brands like Hourglass, Byredo and Cle de Peau. What makes it good, though, is their fragrance selection. Ssense stocks brands like Floraiku and Vilhelm along with some designer favorites like Acqua di Parma and Tom Ford. With discounts up to 50 percent off it’s a good opportunity to try out something you won’t smell on everyone else. My only warning is reading the fine print, some of the really good deals are final sale.

Nonfiction Rose Pale Scented Soap
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Eym Naturals Rest 'The Sleepy One' Standard Candle
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Humanrace Humidifying Cream
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Target

Target’s beauty selection has become increasingly diverse over the years, with premium brands like K18 sitting alongside drugstore favorites like Aveeno and Dove, due partly to the collaboration with Ulta. There’s discounts across the spectrum, making it a good spot to grab a nice mix of products.

Revlon One-Step Hair Dryer and Volumizer Hot Air Brush
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Hero Cosmetics Mighty Patch Invisible+ Pimple Patches - 39 Count
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Pattern Beauty Leave-in Conditioner
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K18 Pro Peptide Starter Kit
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Being Frenshe Hair, Body and Linen Mist - Palo Santo Sage
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Clinique Almost Lipstick - Black Honey
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Tower28

Tower28 is another brand doing a tiered discount structure. When you spend $50 or less, you’ll get 20 percent off. Over $50, 28 percent. Personally I’ll be buying another shade of BeachPlease, the colorless highlighter and a refill-size bottle of the popular SOS Spray.

Tower28 SuperDew Highlighter Balm
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Tower 28 SOS Rescue Spray
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Tower28 MakeWaves Mascara
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T3

I’ve been plotting on a blowdryer brush all year, and now feels like a good time to take the plunge. I’m eyeing this one from T3, which makes some of our favorite hot tools. The entire site is 30 percent off with very few exceptions.

T3 Singlepass Stylemax Flat Iron
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T3 SinglePass Curl 1
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T3 Featherweight Folding Compact Hair Dryer With Dual Voltage
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Tatcha

While you can find discounted Tatcha at a few retailers, the best deal is on the brand site. Everything is 25 percent off when you use the code: CYBER24. It’s even cheaper than the annual Friends and Family sale so if there’s anything you have your eye on, I wouldn’t wait.

Tatcha Rice Wash Skin-Softening Cleanser
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Tatcha The Silk Cream
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Tatcha Violet-C Radiance Mask
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Ulta

Similarly to Sephora, Ulta is offering different deals depending on the day. Unlike Sephora, there are deals on brands and selections from product categories like moisturizers or foundations. Ulta is doing both percentage and flat-price deals. The flat-price deal is limited but worth it if your favorite product is among the options — in some cases, like the NARS matte lip balm, it’s a discount of over 50 percent.

Anastasia Beverly Hills Clear Brow Gel
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NARS Soft Matte Tinted Lip Balm
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Olaplex No. 4 Bond Maintenance Shampoo - 8.5 Oz.
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Cocokind Oil to Milk Cleanser
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The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.

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