Lots of Apple Products Are at Their Lowest Prices Ever
Prime Day is here, and we’re updating this story hourly. To find the best deals in every category, follow all our Prime Day coverage.
While Apple almost never discounts its own products, you can often find good sales at retailers like Amazon or Best Buy. That’s especially true during events like Prime Day, when several Apple products get significant price cuts. This year, I’ve already seen a few items — namely, all the latest AirPods and the M3 iPad Air — reach their lowest prices to date. If you’ve been waiting for the right moment to upgrade your MacBook or replace your aging earbuds, now’s the time. And if you’re looking to get some other devices and audio or home-entertainment gear this Prime Day, I’ve rounded up all the best tech deals I’ve found so far.
Updated on July 10, 2025
We’re back for the third day of Prime Day. These deals are all still live, and I’ve added some new ones, like the Beats Solo 4 headphones at their lowest price to date.
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Apple AirPods Pro 2
Apple’s flagship wireless earbuds are our top pick for iOS users because they have top-notch sound, all-day battery life, and wireless charging. And now they’re down to their lowest price ever.
Read more: The Best Wireless Earbuds
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Apple AirPods 4
Our pick for best less expensive wireless earbuds for iOS users is also the cheapest we’ve ever seen it. Unlike the Pro 2 above, these earbuds don’t have multiple sizes of ear tips for a more custom fit, but they still do a pretty good job of blocking out unwanted noise.
Read more: The Best Wireless Earbuds
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The company’s top-of-the-line noise-canceling headphones are also significantly discounted right now.
Read more: The Best Noise-Canceling Headphones
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Our favorite stylish noise-canceling headphones are down to nearly the lowest price we’ve seen. They do more than just look good, though: The sound is loud and crisp (if a bit bass-y), and they pair as quickly with Apple devices as AirPods do.
Read more: The Best Noise-Canceling Headphones
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The less-expensive (but still chic) Beats Solo 4 are down to their lowest price ever.
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If you need a pair of earbuds to accompany you on your runs (or bike rides), I haven’t found a more comfortable pair than these. The clips are barely noticeable after a few minutes, and I’ve been impressed with their sound quality, even in loud environments.
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You can also get these Beats earbuds, which won’t be as good for accompanying you on a run, but they have better noise-cancellation.
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Apple Watch Series 10 (GPS 46-mm Case)
This is nearly the lowest price we’ve seen on last year’s Apple Watch.
Read more: The Best Smartwatches
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Apple Watch Ultra 2
The Ultra 2 has a larger display than the Series 10, plus a more durable design and better waterproofing.
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Apple AirTag - 4-Pack
Make sure you never lose your wallet or carry-on again.
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The tiniest iPad you can get right now is down to its lowest price ever. It’s great for reading e-books (though e-readers are better) and browsing the web, plus it works with the Apple Pencil.
Read more: I Know Which iPad You Should Get
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If you want the cheapest possible iPad, the 11th-generation model is on sale right now, and it’s a solid option for browsing the web, checking emails, and bingeing Squid Game.
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If you want the perks of the iPad Pro — stylus and keyboard support, all-day battery life, etc. — but not the price tag, the latest iPad Air strikes a nice balance (especially when it’s on sale).
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Now’s a good time to get a new MacBook, too. The latest Air has a superfast processor that’s more than enough for everyday tasks plus heavier things like editing photos and videos.
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The Strategist is designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read about here. We update links when possible, but note that deals can expire and all prices are subject to change.
