Typically, we share recommendations for the best products period — it doesn’t matter when they came out as long as they are exceptionally useful, beautiful, surprising, or otherwise worth recommending. Last year we surveyed celebrities on the best thing they bought themselves during the pandemic. This year we have gone in a different direction, focusing almost entirely on the world of the recently released. Here, you’ll find a wide assortment of new-ish things for every person on your list, from lip gloss for a friend who already owns a tiny Telfar bag to a board game for an Animal Crossing obsessive who might want to take a break from their Nintendo Switch. Plus, of course, dozens of other ideas, including a state-of-the-art soccer ball and vintage mooncake molds that are (probably) from the 1900s.
Don’t miss all of the Strategist’s holiday gift coverage right here.
Long-Haired Guinea Pig
This cheerful long-haired guinea pig “popcorns” — that is, jumps up and down — when particularly pleased (from $25 in adoption fees).
From Hi-BYE World, Mexico City’s Opening Ceremony.
The heart, apparently, makes it easier to grip.
Fermented this year from New York State wildflower honey.
Kid Color Theory
By Pascale Estellon, known for her opaque watercolors.
Plus, a (relatively) cheap way to get that orange box.
With Hebrew-ish lettering, from much-hyped label Praying.
All of Mmoody’s pants are made from recycled scrap fabric.
Bill Cunningham–Blue Napkins
Hand-embroidered by Germany-based Malaika Linens.
For the crustacean-loving skater.
Frozen Soup Dumplings
Fly by Jing’s first foray into solid food.
This Season’s Soccer Ball
Ronaldo has already scored three Champions League goals with this starry design.