prime day 2020

Everything Worth Buying at Brooklinen’s Surprise Prime Day Sale

Photo: Retailer

We write about a lot of sheets — surprisingly luxe jersey sheets, cotton ones to keep you cool, dupes for hotel-quality sheets, and linen sheets worth the price — yet we always come back to Brooklinen, a longtime Strategist-favorite brand. Back in 2017, their sheets won over one originally skeptical former Strategist writer, who eventually dubbed them the best affordable linen bedding because of how soft and lightweight they are. We’ve since written about their just-as-good duvet covers, too. And now they decided to get in on the Prime Day excitement with their very own sitewide sale. Today and tomorrow, you can take 15 percent off almost everything at Brooklinen, with no minimum needed to check out. So if you’re in the market for some new bedding — or robes and loungewear or towels — we put some of our all-time favorite pieces from Brooklinen on sale, below.

These were the original sheets that took former writer Lauren Levy by surprise the first time she tried them. They definitely have texture “in a way that you wouldn’t with ultrasmooth percale and Egyptian cotton,” but they’re still incredibly soft — so much so we listed them as our best soft linen sheets. They give an “immediately worn-in feel that only gets softer over time and with each wash.”

For those maybe not as interested in linen, their luxe sateen sheets also come highly recommended by interior designers and celebrities alike.

Their classic percale sheets are their most affordable option. And while they’re a touch more basic than, say, their linen sheets, they still promise to keep any hot sleeper nice and cool.

But if you tend to run cold, their heathered cashmere might be a better choice. They’re mostly cotton with only 5 percent cashmere, but they promise to be breathable and extremely soft.

From $255

Another linen pick to keep you cool. And it comes in ten different colors for whatever your vibe is.

Interior designers love this duvet cover, with one calling it a “great, easy, and comfy staple” for any kind of sleeper.

If you’d like a cozy down comforter without overheating, Brooklinen created theirs to be ultra-lightweight and breathable.

Because they have a tendency to sell out, we recommend jumping on this quilt deal quickly. You can even get a matching pillow to complete your bed setup.

And in case the quilts do sell out, don’t fret, because their wool throws are just as nice and might even be a tad cozier.

While you’re investing in a good sheet set for yourself, you might as well go all in for your kid, too. Their 100 percent cotton sheets come in nearly a dozen whimsical patterns, and with their bundle option, you can even save some money.

Former Strategist writer Lori Keong received a set of these Brooklinen towels as a housewarming gift. After trying them out for a bit, she called them “so soft and luxurious, and big enough to swaddle yourself in.” And now that they’re on sale, it might be worthwhile to snatch up a set of your own.

Since you’re upgrading your bathroom with some new towels, perhaps you should go a step further and get a new shower curtain, too?

And don’t forget the bath mat. Your feet deserve some plushness, too.

We’ll be hanging out at home for a little while longer, so while it’s on sale, stocking up on their extra-cozy loungewear might not be a bad idea.

Since you can’t actually go to a hotel, you might as well pretend with this super-plush robe. But if you’d like something a little more low-key, their waffle, hammam, Atlantic and linen robes are on sale, too.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

Everything On Sale at Brooklinen’s Surprise Prime Day Sale