All Lands’ End Swimwear Is Currently 50 Percent Off

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I almost turned on my air conditioner in order to get to sleep last night, which can only mean one thing: Beach season is around the corner. Right on time, everything swim-related is 50 percent of at Lands’ End from now through Monday, April 20. The four-day sale covers men’s, women’s, and kids’ styles, and all tote bags andtowelsare $10 off, too. There’s plenty to parse through, and it’s worth noting that the entire site is also heavily discounted should you need to stock up on othersummer-clothingstaples. BOARDSHORTS is the discount code to use, and speaking of board shorts, they along with rash shirts are an extra 10 percent off until midnight tonight. I’ve pulled some of the best picks, below.
Women’s swimwear

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In a world where Instagram brands want you to pay upward of $200 for a minimalist, ’90s-style one-piece, why not pay just $37 at Lands’ End?

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There’s a lot of chatter among the Strategist staff about this being “swim-dress summer,” so here’s a floral option if you’d like to partake.

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We’re also into this ruched swim dress that’s more body hugging.

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Please wear a rash guard if you plan on spending a lot of time in the water this summer. This one’s UPF 50 and comes in lots of neutral colors.

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Tankinis are having just as much of a moment as swim dresses, and this one has underwire for extra support.

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The matching skirt, at a flirty length.

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Or there’s this tankini set that’s veryFleishman Is in Troublesuburban mom (complimentary).

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Same silhouette as a one-piece but much easier to go to the restroom. I said it.
Men’s swimwear

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Simple swim trunks in our favoriteprimary blue.

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Shorter shorts in a perfectly preppy seersucker pattern.

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A $25 rash guard that’ll prevent sunburn for the whole season.

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For the truly sun-averse, a swim hoodie.
Kids’ swimwear

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This all-in-one bikini and rash guard set is a great value, and the pattern options are especially nice.

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Retro appeal as well as good sun protection.

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If she’s already got a swimsuit she likes, here’s the rash shirt to wear over the top of it.

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A tie-dye-looking tankini.

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For little lap swimmers.

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Lands’ End Girls Chlorine Resistant Swim Skirt
The sweetest little swim skirt in ballerina pink.

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If they hate putting on sunscreen, a rash guard can help.

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Long sleeves are obviously even more protective.

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Patterned trunks.

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Color-blocked trunks.
Towels, totes, and shoes

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A classic cabana towel that’ll turn any stretch of sand into a beach resort.

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For those who prefer a softer, slinkier towel, this velour one features four winsome lobsters.

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An excellent kids’ towel, providing they’re not scared of sharks.

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Water shoes for rocky shores, kayaking, or just avoiding slippery poolside accidents.

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Ourbest overallbeach bagfor $10 off.
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The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.




