This Eye Shadow Will Take You From Au Natural to David Bowie in 30 Seconds Flat

By,a beauty columnist at the Strategist since 2017.She's also an esthetician and the author of 'Let's Face It: Secrets of a Skincare Obsessive.'
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Glam-rock eyelids made easy.Photo: Rio Viera Newton

I love experimenting with fun eye shadows, and am fairly bold in terms of what I’ll wear out: a bronze smoky eye with a copper accent, or a brightly coloredglossy lid. The problem with both is that, since I’m not a professional makeup artist, they tend to take me a lot of time to get right — about 20 minutes each. I first apply aprimer, then put abase shadedown to make sure the the colors don’t get washed out, and then blend and buff with multiplebrushesto make sure the colors all seamlessly blend in. While I usually don’t mind carving out the time to getglam, a “can you be ready in 10?” text can quickly dash any plans for a fun makeup look. Because of this, I’d long yearned for aneye productthat was fast and easy to apply. When Glossier released Lid Star I thought I’d found it. But it’s a bit subtle for the dramatic, colorful lid I tend to favor.

Last week, I went out looking for a silver eye shadow to match my newlyplatinum hair, and stumbled upon Milk Makeup’s at Sephora. Their silver color Rager looked like it might be just the thing. I decided to give it a whirl.

Milk Makeup Eye Pigment in Rager
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A little bit goes a long way with this product; a pea-size amount is more than enough to make your eyes bright andbold. This makes the $24 price tag feel really worth it. Even better, the application isspeedy:dab it onto your lid, spread it around, and within seconds you’ll have gone from entirelyau naturalto glam without using a primer, brush, or blender. What’s also nice is that the pigment goes on wet but dries matte, which means it won’t budge from your lids all night long. When you get home, hold someBiodermaon the lid for a few seconds to allow the product to dissolve, swipe, and it’s off.

Hot Singles Eyeshadow
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Rio also likes this “affordable, and fun single-color eye-shadow from NYX,” especially in the yellow STFU shade.

Anastasia Beverly Hills Eyeshadow Single
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And this bronzy shade from Anastasia Beverly Hills. “When I’m wearingbronzer,” she says, “having a similar shade on my eyes makes my whole look really nice and cohesive.”

Chanel Première Longwear Cream Eyeshadow
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For a moreglamlook, Rio tends to go with this Chanel cream eye shadow in Verderame. “Sometimes I use it along my lash line as a subtle accent liner,” she says.

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