Late Summer Is the Best Time to Get an On-Sale Swimsuit
Save this article to read it later.
Find this story in your account’s‘Saved for Later’section.
Comment
In this article
Just as the off-season comes, the end-of-season swimsuit sales — at places like J.Crew and Aerie — are here. You won’t findswimsuitsthis on sale until Memorial Daynextyear (and remember, there are a few precious weeks of summer left). Here I rounded up some of the best deals on one-pieces and two-pieces — many of which appeared in ourStrategist Swimsuit Project, including one “specifically designed to stay put and not ride up” and another that’s the “gold standard of how to feel in a bikini.” Be sure to sign up forStrategist Deal Freaks Dailynewsletterfor even more of our deals coverage, too.
Deals I personally think are the best
New! You can now save this product for later.
This reversible plaid is cerulean on one side and fuchsia on the other.
New! You can now save this product for later.
One-pieces
New! You can now save this product for later.
To match a tan or the sand at the beach.
New! You can now save this product for later.
Our resident beach fanatic Dominique Pariso thinksAerie’s swimsuitsare “basically indestructible.”
New! You can now save this product for later.
New! You can now save this product for later.
Both sides of this reversible one-piece are plaid (in cerulean and/or fuchsia).
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
For swimming laps and doing water aerobics, writer Brenley Goertzen has “sporty swimsuits,” or one-pieces “with a compressive torso, supportive straps, nonrestrictive cuts, and just enough cheek coverage.” Including one fromLands’ End’s Tugless line “specifically designed to stay put and not ride up.”
New! You can now save this product for later.
Contributor Sari Botton’s hunt forswimsuits for 60-somethingsturned up this swimsuit, which “supports me where I need support, but not so aggressively that it’s hard to move.”
New! You can now save this product for later.
The best time to shopReformation’s Summer Saleis right about now.
New! You can now save this product for later.
“I’ve had this version of the Speedo for over ten years; it’s perfect,” says photographerCynthia Edorh. That’s in no small part thanks to Speedo’s chlorine-resistant Endurance fabric.
New! You can now save this product for later.
Best for surfers, paddleboarders, or anyone who could use extrasun protection.
New! You can now save this product for later.
Left on Friday(affectionally known as LoF) is behind theHigh & Tight of one-pieces.
New! You can now save this product for later.
You know,smock o’clockkeeps on going.
New! You can now save this product for later.
If you’ve been meaning to dive into something plunging …
New! You can now save this product for later.
Your excuse to go to the Cayman Islands — or Watermill — before Labor Day.
New! You can now save this product for later.
More fun than a piña colada umbrella.
New! You can now save this product for later.
Pariso’sSidestrokehas traveled domestically to Montauk, Fire Island, and Charleston and internationally to Italy, Spain, Mexico, and the Dominican Republic — and she “always gets at least one person who stops me to ask where it’s from.”
New! You can now save this product for later.
Pariso “felt held in in all the right places” whentrying on the Backflip.
New! You can now save this product for later.
Pariso recommends sizing up “if you have a fuller arm like myself” in the Long Sleeve Surf for a more comfortable fit.
New! You can now save this product for later.
To approximate the firstBarbara Millicent Roberts, or, at least,Margot Robbie on theBarbiepromo tour.
New! You can now save this product for later.
Andie’s Malibuis “a suit that accepts that its wearer might not just turn a page but lift a 40-pound child, climb ladders at the water park and hurtle down the 70-foot free-fall slide, sprint after that same child who’s now made a break for open water — or just attempt a cartwheel in the sand,” writes author Sarah Blakley-Cartwright.
New! You can now save this product for later.
Free yourself ofself-tanners.
New! You can now save this product for later.
Senior editor Hilary Reid once described the Usha as “Eres-esque in its simplicity.”
New! You can now save this product for later.
There’s nothing wrong with showing a lot of backside.
Two-pieces
New! You can now save this product for later.
New! You can now save this product for later.
“As a teen, J.Crew swimsuits were the height of status,” says our senior writerLiza Corsillo. “So I still get a little thrill wearing this bikini to the beach or a pool.”
New! You can now save this product for later.
New! You can now save this product for later.
The bikini bottom’s fit is right out of a ’90s J.Crew catalogue.
New! You can now save this product for later.
New! You can now save this product for later.
Wall Street Journalart editorAlexandra Citrin-Safadidoesn’t think about the Hallie wearing it, “which is the gold standard of how to feel in a bikini.”
New! You can now save this product for later.
New! You can now save this product for later.
Kim France suggested the Riley to a Strategist reader who was looking for abathing-suit skirt that doesn’t scream “old lady trying to hide her butt.”
New! You can now save this product for later.
New! You can now save this product for later.
Toto not included.
New! You can now save this product for later.
New! You can now save this product for later.
Another option forsomeone who only wears swimsuits that cover their butt.
New! You can now save this product for later.
New! You can now save this product for later.
Quite literally theitsy, bitsy, teenie, weenie, yellow polka-dot bikini.
New! You can now save this product for later.
New! You can now save this product for later.
“For me, agood mom suitshould make you feel good (check), should be durable and not too precious (check), and should stay in place while children are climbing all over you in a slippery pool (check),” says social-media director Gena Kaufman.
New! You can now save this product for later.
Tankini timeisn’t over, either.
New! You can now save this product for later.
New! You can now save this product for later.
TheMango x Eckhaus Lattaprint “has this biomorphic, almost primordial quality — somewhere between marine life, cellular forms, and something faintly extraterrestrial,” says design consultant Merie Subryan.
New! You can now save this product for later.
New! You can now save this product for later.
Just as supportive as Cuup’sbras, according toArchive of Everything’sZoë Sessums.
New! You can now save this product for later.
New! You can now save this product for later.
Stripesare kinda our thing.
New! You can now save this product for later.
Reid originally got the Gigi for a friends’ trip to Jamaica years ago, and it’s been an “incredibly reliable suit to pack for trips to the Rockaways and beyond” ever since.
New! You can now save this product for later.
Brand consultant Ali Moran thinks “the O-ring detailing in the bust feels like a nod to 1970s Mediterranean resort glamour — exactly the kind of thing a Roger Moore–era Bond girl might wear.” Well, that’s fabulous!
New! You can now save this product for later.
New! You can now save this product for later.
New! You can now save this product for later.
Cake Zineco-editor Tanya Bush’s Venti “still looks brand new after countless watches, dalliances with highly chlorinated pools, and a few treks,” including in Brighton Beach and Peru.
More From The Strategist
- The Back-to-School Hall of Fame
- The Best Things Strategist Editors Have Bought This Year (So Far)
- Everything You Need to Outfit Your College Dorm
- The Strategist Summer 100
The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.
