Everything Is 20 Percent Off at Tatcha. Here’s What I’d Buy.

Save this article to read it later.
Find this story in your account’s‘Saved for Later’section.
Comment
I’m a budget-conscious shopper, so, unfortunately,Tatcha’sluxurious products mostly enter my beauty cabinet only when they’re on sale. Blessedly, right now is one of those times. Everything from theJapanese skin-carebrand is 20 percent off for its annual Friends & Family sale with the code FRIEND25. Below, I’ve rounded up all the best deals, including top-recommended Strategist items, my own on-sale go-tos, and a few other things I’ve got my eye on. The sale ends on May 26, but it’s always better to shop sooner than later, before things sell out.
Updated on May 15, 2025
I’ve updated this post with Tatcha’s new promo code, FRIEND25.
Deals that I think are the best
Tatcha’s the Dewy Skin Creamis the poster child of Tatcha for a reason: It’s a rich, silky cream that boosts hydration, preps the skin for makeup, and smells heavenly — so it never hurts to buy the classic on sale. TheSilk Canvas primeris the smoothest, longest-lasting makeup application you’ll find, and it’s one of my andRio Viera-Newton’sall-time favorites. And sincephysical exfoliatorsare making a comeback, I’d pick up Tatcha’s gentle, dermatologist-backed theRice Polish Classicwhile it’s just a smidgen over $50.

New! You can now save this product for later.
Both our beauty columnistRio Viera-Newtonand writerTembe Denton-Hurstadore Tatcha’s moisturizer. It’s rich but not heavy and makes a great base for layering products. “Makeup glides over it like a dream,” Viera-Newton says.

New! You can now save this product for later.
For easymakeup removaland soft, conditioned skin, look to Tatcha’s two-in-one cleanser.Celebrity aestheticians and dermatologistsalike applaud its gentle, hydrating ingredients, and former Strategist editorMaxine Buildersays its one of her ride-or-die products.

New! You can now save this product for later.
A rare water mist that actually has noticeable effects on the skin,Denton-Hurstsays it’s always worth buying this on sale. “A few spritzes of the botanical-smelling spray and I look fresh out of the aesthetician’s chair,” she says.

New! You can now save this product for later.
Physical exfoliatorsare back — harsh beads and granules not included.Ställe Studiosfounder Elizabeth Grace Hand says many of her new clients enjoy Tatcha’s Rice Polish Classic because its enzymes exfoliate without irritation and dissolve into a nice foam.

New! You can now save this product for later.
I tried this cleanser once and was hooked. It gets rid of all the dirt on my face without causing that tight, stripping feeling, and the botanicals smell heavenly.

New! You can now save this product for later.
E.l.f.’s Putty Primer fans, be warned: Once you try this absorbent, buttery-soft formula, it’s very hard to go back to the cheaper dupe.Viera-Newtonsays it makes foundation go on incredibly smooth and stay in place all day, and I concur.

New! You can now save this product for later.
If you like your lips plump, hydrated, and, most important, glossy, add this jelly mask to your cart.

New! You can now save this product for later.
This serum is a great botanical-based retinol alternative. It firms and smooths out wrinkles with hydrating silk proteins and strengthens the moisture barrier with diglucosyl gallic acid.

New! You can now save this product for later.
Our favorite dermatologist-recommendedJapanese eye creamuses silk extract and white peony to seal in moisture and plump up under-eye bags. It also serves as a greatprimerfor concealer thanks to its silky texture.

New! You can now save this product for later.
All of Tatcha’s formulas are famously lightweight, absorbent, and hydrating, so I imagine this mineral SPF 50 sunscreen follows suit.

New! You can now save this product for later.
A soothing and moisturizing essence that can add a deep boost of hydration to your everyday routine.
More Memorial Day Sales
- Lots of Summery Alex Mill Things Are 50 Percent Off
- Lots of Apple Products Are on Sale for Memorial Day
- The Best Memorial Day Furniture Sales
- The 36 Best Under-$50 Memorial Day Deals
The Strategistis designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the bestacne treatments,rolling luggage,pillows for side sleepers,natural anxiety remedies, andbath towels. We update links when possible, but note that deals can expire and all prices are subject to change.




