All the Best Fourth of July Sales: From Ulta to REI

By , our senior deals editor, who's been covering sales since 2018. Previously, she was the shop editor for Dwell.

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Photo-Illustration: The Strategist; Photos: Retailers

Between all your barbecuing, tanning by the pool, or taking refuge in the AC this long weekend, don’t forget to check out the sales. A ton of our favorite retailers are offering actually good ones for the Fourth of July. There are plenty of discounts on in-season picks like patio furniture, pool towels, and luggage (and lots of time to still use them this summer) as well as sitewide savings on staples you’ll use year-round, like vitamin-C serum, sports bras, and an interior-designer-approved sofa.

Here, we’ve organized the deals alphabetically by merchant. I’m logging off for the weekend, so I can’t guarantee that everything will still be in stock when you’re seeing this — but I’ve included as many details about each sale to help you shop it. If you don’t want to miss any Fourth of July sales coverage (including subscriber-only deals), be sure to sign up for our email newsletter for the latest.

Alex Mill rarely has sales, so we were delighted to see that the brand is offering up to 60 percent off women’s and men’s styles. (Heads up: You do have to enter your email to access the sale.)

Alex Mill x Claire Saffitz Kitchen Towel
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Alex Mill Dave Tee in Stripe
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Alex Mill Buckle Back Jean Jacket in Vintage Wash
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Prime Day is still a couple of weeks away (we’ll be covering it in full force on Tuesday, July 11, and Wednesday, July 12), but a few early deals have started rolling in. Most discounts so far are on Amazon’s own devices, but there are some good deals on brands like Dyson and Hanna Andersson if you do some digging. (Which, of course, I did — and you can locate all of my findings in our separate coverage of the early deals here.)

Moon and Back by Hanna Andersson Babies' Organic Cotton Short-Sleeve Bodysuit - Pack of 3
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Amazon Fire TV 43
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Daily Ritual Women's Supersoft Terry Sleeveless Scoopneck Jumpsuit
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Intex Challenger K1 Kayak
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Dyson Hot + Cool Jet Focus Heater and Fan
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Casper Glow Light
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Amazon Basics AAA Rechargeable Batteries - Pack of 12
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Shark IQ Robot Self-Emptying XL Robot Vacuum
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The interior-designer-approved furniture brand is offering savings on hundreds of items through July 9 — including our favorite Sven sofa that’s now under $1,000.

Article Wyndro Pendant
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Article Sven 88
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Article Palmera Sofa Set
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Looks like July is actually the best time to buy an artificial Christmas tree, as Balsam Hill is offering up to 50 percent off all month long. Plus, shipping is free.

Balsam Hill Vermont White Spruce - Unlit, 4.5'
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Balsam Hill BH Balsam Fir - Unlit, 6.5 Feet
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Balsam Hill Clip-On Candles - Set of 20
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Everything, including already-on-sale products, is 30 percent off for the long weekend with the code SPARKLER.

Ban.do Wellness Planner
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Ban.do Beach Please! Giant Towel
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Baggu Puffy Fanny Pack
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Clearance items are an extra 30 percent off through July 4, no code needed.

WAYF Terry Shorts
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Tory Burch Kira Pebbled Leather Card Case
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Everything at Brooklinen is 20 percent off — the typical discount it offers for sales holidays — but it’s a good excuse to finally pick up that new sheet set.

Brooklinen Artist Series Beach Towel
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Brooklinen Super-Plush Robe
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Brooklinen Linen Core Sheet Set
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Calpak has added some best-selling luggage and travel accessories to its sale section, up to 35 percent off.

Calpak Packing Cubes Set (5 Pieces)
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Calpak Terrazzo Carry-On Luggage
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Calpak Evry Starter Bundle
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For all your bedding needs, Casper is offering 20 percent off mattresses, pillows, sheets, and other bedroom décor as well as 50 percent off adjustable frames.

Casper Sleep Glow Night Light
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Casper Original Pillow
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Casper Original Foam Mattress - Queen
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I’ve never seen a deal this good at Cold Picnic, so don’t dillydally. Already-on-sale pieces are an extra 20 percent off with the code FLOATAWAY.

Cold Picnic Cow Pillow - Cushion Cover
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Cold Picnic Mochi Rug
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For all your clean-beauty needs, Credo is offering 20 percent off sitewide through July 4. (No code required.)

Ilia Super Serum Skin Tint SPF 40
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Osea Salts of the Earth Body Scrub
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Summer essentials like swimwear, shorts, sandals, and travel bags are up to 60 percent off.

Everlane The Organic Cotton Crew | Uniform
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Everlane The Way-High Jean Short
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Everlane The ReNew Rucksack
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Fly by Jing’s Sichuan pantry staples are up to 50 percent off through July 4. Single jars of its Strategist-beloved chili crisp aren’t discounted by much — just 10 percent — but you can get some really good deals on bundled sets.

Fly by Jing Saucy Socks
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Fly By Jing Box
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It’s been a while since I’ve seen a sale this good at Girlfriend Collective. Everything is 25 percent off, including items in the recently rereleased Citrine colorway.

Girlfriend Collective Paloma Racerback Bra
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Girlfriend Collective 50/50 Sweat Short
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Girlfriend Bike Unitard
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A selection of bakeware is up to 25 percent off at Great Jones through July 4.

Great Jones Holy Sheet Pan
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Great Jones Beyond Measure Duo
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Great Jones Hot Dish
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Adorable pajamas, swimwear, and activewear for the whole family is up to 60 percent off.

Hanna Andersson Baby Long Sleeve Rash Guard Swimsuit
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Hanna Andersson HannaJams Pajama Set
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Huge sale happening at J.Crew this weekend — take 50 percent off full-price styles and an extra 60 percent off sale products with the code FOURTH.

J.Crew Short-Sleeved Henley Polo in Striped Vintage Rib
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J.Crew 6-Inch Stretch Swim Trunk With ECONYL Nylon
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J.Crew Ruched One-Shoulder One-Piece
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Everything at hair-care and accessories brand Kitsch is 20 percent off with the code SUMMER20 — including its recently released Barbie collection.

Kitsch x Barbie Assorted Claw Clip Set
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Kitsch Microfiber Towel Scrunchies
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Kitsch Microfiber Hair Towel
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For Madewell’s Big Summer Sale, use the code HOTDEAL to get 30 percent off full-price and already-on-sale items.

Madewell 6 1/2-Inch (Re)sourced Everywear Shorts
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Madewell Easy Pull-On Shorts in Lightspun
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Madewell Poplin Sophia Tie-Front Mini Dress
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Madewell Seersucker Easy Short-Sleeve Shirt
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Madewell The Cari Fisherman Sandal
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REI

Thousands of products (mostly camping items) are up to 50 percent off at REI through July 4. REI members get a few extra deals too: Take $20 off when you spend $100 on REI Outlet products with the code OUT4JULY23, and 30 percent off select REI Co-op and North Face items.

Mountain Summit Gear Cooler Chair
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Kammok Swiftlet Hammock Stand
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REI Co-op Half Dome 3 Tent with Footprint
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It may take some sifting, but there are some excellent deals on Strategist-loved brands like Belif, Dr. Jart, and Dyson on sale at Sephora.

Dr. Jart+ Cicapair Tiger Grass Sleepair Intensive Mask
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RMS Beauty ReDimension Hydra Powder Blush
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Dyson Special-Edition Supersonic Hair Dryer
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Shopbop has added hundreds of new products to its sale section, which are now up to 70 percent off.

Areaware Poppy Candle & Incense Holder
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Sandy Liang Elroy Skirt
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Swedish Hasbeens Husband Sky High Clogs
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Over 3,000 tried-and-true skin-care staples — from brands including Sunday Riley, La Roche-Posay, and Caudalie — are up to 25 percent off at SkinStore with the code JULY4.

La Roche-Posay Cicaplast Balm B5
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Sunday Riley C.E.O. 15% Vitamin C Brightening Serum - 1 Oz.
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Slip Pure Silk Pillowcase - Queen
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For sweat-induced summer breakouts, Soft Services is offering a discount on its body-acne-clearing bundles. Both sets feature the brand’s clay mask and salicylic-acid mist, and the larger bundle also includes a gel-based moisturizer.

Soft Services Clearing Duo
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Soft Services Acne Control Set
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Target has marked down hundreds of pieces of hot-weather apparel, outdoor furniture, home décor, and more for the holiday weekend.

WOW Reversible Beach Towel - Cream/Orange/Yellow
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Ninja CFP300 DualBrew Specialty Coffee System
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Threshold Halsted Wicker Patio Loveseat
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Tushy makes several of our favorite bidets, all of which are 25 percent off with the code USOFSPRAY through July 6.

Tushy Classic 3.0 Bidet
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Tushy Spa 3.0 - Warm Water
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Tushy Ace Electric Bidet Seat
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Ulta is holding a three-week Big Summer Beauty Sale. There will be rotating deals each week, so now’s a good time to stock up on sun care and hyped makeup; jumbo-size shampoos and conditioners will be on sale for the duration of the event.

Bondi Sands Self-Tanning Foam
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Youthforia BYO Blush
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Take an extra 50 percent off everything in the clearance section, no code needed.

UO Molded Water Shoe
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UO Poem Knit Midi Dress
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Urban Outfitters Bradley Clip Modern Task Lamp
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The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

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