What Joanna Gaines Can’t Live Without

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Photo-Illustration: The Strategist; Photo: MasterClass, Joe McKendry

If you’re like us, you’ve probably wondered what everyday stuff famous people add to their carts — likehair sprayor anelectric toothbrush. We asked designer Joanna Gaines, co-owner and co-founder of Magnolia and co-creator of Magnolia Network, about the salted butter, wireless speaker, and Birkenstock sandals she can’t live without.

The blush she has with her at all times

Lancôme Blush Subtil Powder Blush
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I don’t leave the house without my blush — I keep an extra in my purse and one at the office. I reapply color around 1 p.m., and it resets me for the second half of the day. It feels equivalent to that midday cup of coffee but for my face.

The Birkenstocks she wears pretty much everywhere

Birkenstock Arizona Soft Footbed Sandal
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These are my tried-and-true favorites. I’m big on comfort and consistency, and these leather slip-ons check both boxes. I wear them everywhere — around the house, in the garden, to work — pretty much anywhere I can get away with it. I have a pair of Birkenstocks for nearly any occasion.

The butter she’s always reaching for

Kerrygold Salted Pure Irish Butter
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I probably shouldn’t admit how many sticks of butter are in my fridge at any given moment, but let’s just say it’s a lot. I’m reaching for it constantly, whether I’m baking, cooking, or just making toast. This Irish butter is extra rich — it makes everything taste better and elevates the flavor of anything it touches.

The wireless speakers she has in every room

Sonos Era 100 Speaker
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If you come to my house, there’s always music playing. These speakers sync seamlessly from room to room and out onto the porch. We play different types of music throughout the day and even seasonally.

The sweats she lives in at home

Vuori Sedona Joggers
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Vuori Sedona Joggers

$68
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If I’m home, there’s a good chance I’m in these sweats. If I’m at work, there’s a good chance I’m counting down the minutes until I can be. This pair of French terry sweatpants feels soft and lived-in and are exactly what I want to put on at the end of the day. The first thing I do when I get home is swap my jeans for these.

A cozy blanket that’s actually pretty

Unhide Marshmallow Blanket - Medium
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Comforting, cozy, heavy — but somehow still really pretty. This blanket has that perfect weight that makes you instantly relax the second it’s on you. My family can’t get enough of them.

The creamer she stocks up on

Chobani Dairy Creamer - Vanilla
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Vanilla is my go-to flavor, but I’m a sucker for all of their seasonal options. For fall, I love pumpkin spice, and for Christmas, I stock up on the peppermint mocha. I am a girl that loves to embrace the fullness of every season, and this creamer is on my top-five must-haves to get me through the day.

Her signature turquoise jewelry

Sonoran Gold Turquoise Bracelet in Sterling Silver
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I’ve collected turquoise jewelry for as long as I can remember. Some pieces I found at antique stores, others were Etsy finds, and a few I stumbled upon while traveling. They’ve become part of my everyday look, stacked and mixed, and each piece tells a different story.

Her memory-making biscuits

Magnolia Table Jo’s Buttermilk Frozen Biscuits - 12 oz.
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My son was just home and asked me to make my biscuits, and I put these out. He couldn’t even tell they were the packaged ones. With these, you’re going to make memories around a table, but without taking too much time. I know that finding time is the hardest thing right now — we’re all busy. So being aware of this, we still need to slow down and be intentional in moments. And hopefully, these biscuits are an easy step to achieving that.

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The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.

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