Madewell, Lodge, Apple: Every Under-$100 Thing Worth Buying on Prime Day
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October Prime Dayis here, and we’re updating this story hourly. To find the best deals in every category, follow all ofour October Prime Day coverage.
If you’re looking for a few things this Prime Day that are nice but not overly splurgy, consider shopping within the $50 to $100 range. I personally think it’s the perfect price point for a good gift, or something for myself that feels like a real treat. With this in mind, I rounded up a list of products from across categories, from beauty and fashion to home and kitchen.
Below, you’ll find luxury skin care, 100 percent cotton sweaters, an expert-approved iron, and even more at affordable prices. I also realized while pulling this story together that a lot of our best-in-class products — like our favorite pillow, Bluetooth speaker, and meat thermometer — fall within the $50 to $100 price range with the current Prime Day discounts. A reminder that October Prime Day runs until midnight tonight, so if you see something you like, act fast.
Deals I personally think are the best
Including a set of limited-edition Sol de Janeiro perfumes, a high-quality cable sweater, Bissell’s highly effective carpet cleaner, a durable Dutch oven, and AirTags for a little over $15 each.
Beauty
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Isdin’s sunscreen is pricey for good reason: It’s packed with vitamin E and antioxidants that help protect skin from environmental stressors. Grab it while it’s 30 percent off.
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iS Clinical Active Serum
Made with a cocktail of glycolic acid, lactic acid, and kojic acid, this serum’s said to exfoliate skin and improve hyperpigmentation.
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An excellent gift for the teen girl in your life who’s deep in BeautyTok.
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Tatcha’s non-comedogenic primer is Rio-approved. She says it melts into her skin “like a gentle moisturizer, making my face feel supple and velvety smooth.”
Read more:Tatcha’s New Primer Has Rid Me of My Fear of Primers
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K18’s line can be pretty pricey, but it’s reliably excellent at repairing damaged hair.
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Replace your razor with this Philips shaver. It has a five-directional pivoting head, can be used wet or dry, and has a long-lasting battery.
Fashion
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It’s pretty rare to find a 100 percent cotton cable sweater below $70.
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We also unearthed this fun holiday-appropriate lettuce-edged long-sleeve tee.
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Lots of Levi’s are deeply discounted, including the Wedgie, which isStrategistcanonat this point.
Read more:The 13 Very Best Jeans for Women
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Another Strategist staple: the Ribcage, which we’ve called “Goldilocks of jeans.”
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These Le Specs are stylish and sturdy with the stamp of approval fromThe Wall Street Journalart editor Alexandra Citrin-Safadi.
Read more:The Best Sunglasses, According to Some of the Most Tasteful People I Know
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A worthy dupe of the Dragon Diffusion bag at a fraction of the price.
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A deeply discounted classic Brooks Brothers button-down.
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Levi’s 501 Original Men’s Jeans
As with the women’s Levi’s, plenty of men’s cuts are on sale, including our menswear columnist Chris Black’s go-to pair.
Read more:The 16 Very Best Men’s Jeans
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The 550s have slightly more room around the thighs without crossing into baggy territory.
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Speaking of baggy: You’ve got a good shot at making the teen boy in your life happy with these.
Read more:30 Cool Teens on Their Favorite Jeans
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Puma Easy Rider Sneakers
Puma is having a moment lately, and the Easy Riders are a go-with-everything pair.
Home
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Our favorite overall pillow — you can adjust its fluffiness to your liking — is 20 percent off right now.
Read more:The 13 Very Best Bed Pillows
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Four organic-cotton terry towels for just $94.
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A plush throw for a cozy season.
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Our best-in-class iron is approved by experts for being durable, reliable, and efficient.
Read more:The 7 Best Irons
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The Bissell Little Green cleaner is strong enough to remove couch stains, and this mini version of it is over 20 percent off.
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This sleek handheld vacuum might just be nice-looking enough to not require stuffing inside a cabinet.
Read more:The 5 Very Best Handheld Vacuum Cleaners
Kitchen
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A helpful gift for the budding baker who’s not ready to commit to a stand mixer.
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Instant Pot’s pressure cooker is 40 percent off, just in time for soup season.
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Nutribullet Pro 900
Recommended by multiple Strategist staffers and cooking experts, the Nutribullet personal blender can tackle smoothies, salad dressings, pizza sauces, and more.
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This air fryer is very similar to our best overall pick and is nearly half off.
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Lodge’s already inexpensive Dutch ovens are even cheaper today.
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Our senior kitchen and dining writer has been using this hot dish for years and says it still looks brand-new.
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A nice coffee grinder at a low price is hard to find, but this one’s easy to use, consistent, and a little over $50.
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Perfect if you’re gradually creating a plastic-free kitchen.
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Our best-in-class meat thermometer is “responsive, accurate, and reliable,” according to Wartzman, who uses hers daily.
Tech
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Plenty of Anker portable chargers are on sale, including our best overall pick. It has enough capacity to recharge a phone twice.
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Also from the brand: a wireless charging station that lets you charge your phone and watch at the same time.
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Our favorite Bluetooth speaker (which also happens to be an excellent gift for teens) is just $66.
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The best less-expensive noise-canceling earbuds are even cheaper today.
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Here’s a low-cost, low-effort way to zhuzh up cabinets, a record stand, or any area that could use some color.
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Apple AirTag - 4-Pack
For your keys, wallet, suitcase, or whatever else you want to keep track of. With the discount, it breaks down to a little over $15 each.
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Most Kindle e-readers are on sale, but the cheapest by far is the kids’ edition, and it comes with a six-month Amazon Kids+ subscription.
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This easy-to-install, motion-activated security camera is at its lowest price ever.
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The Strategistis designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read abouthere. We update links when possible, but note that deals can expire and all prices are subject to change.
