I Can’t Stop Wearing Lavender Eye Makeup

Save this article to read it later.
Find this story in your account’s‘Saved for Later’section.
Comment
Recently, while falling into an eye-makeup internet wormhole (as one does), I had a revelation: Lavender and lilac products look good on absolutely everyone. FromLupita Nyong’oto makeup artistKatie Jane HughestoSolangeand Bella Hadid, the look is flattering across the board. Why? I think it’s because the color hits the sweet spot between bold and delicate — it’s eye-catching, but still soft and pretty, and it dresses up ajeans-and-T-shirtlook without feeling like a full-on makeup affair.
I was in love, and wanted to try out some lavender on myself as soon as humanly possible. So I set off to discover what products in the shade are easiest to use. I went to Sephora, Ulta, Ricky’s, and CVS and swatched more or less every lavender shade on the market (in all different formulas and styles) in the hopes of finding the most accessible, nicely pigmented products. The end result is that I have about 100 lavender and lilac products, and can’t stop wearing them all. Below, a list of my favorite lavender eye-makeup products, all of which are easy enough forbeginnersto use.
Powder shadows

New! You can now save this product for later.
This is a super-buildable, lightweight powder that you can use as either an eye shadow or a powder highlighter. This isn’t straightforward purple, but rather holographic purple, meaning that from some angles it looks silver-ish, from others it looks lavender-ish. In my opinion, this prismatic color is the perfect subtle yet eye-catching, extremely wearable shadow for asoft galaxy glam. It’s also really easy to apply, I usually just use my finger to blend this out on my lid.

New! You can now save this product for later.
When I first began my hunt for lavender products, I searched high and low for a true matte single shadow. I thought I found that in Cleure’s lavender matte shade, but ultimately was super disappointed with how it looked when I tried it on. I was thrilled, on the other hand, when I found this product from Make Up for Ever. It’s bold, super pigmented, and looks beautiful on theeye. It has a slight shimmer to it, which makes the color look really dimensional. I should mention that this is the only product listed that I use abrushfor. Everything else just requires a finger.
Soft glitters

New! You can now save this product for later.
You wouldn’t think these would look delicate and subtle — the formula is very glittery — but they do! The “Lily” shade is the perfect way to give your lids a lilac shine. It’s also perfect for makeup rookies, as all you need to do is dip the applicator, then drag the product all over yourlids. I would recommend moving as quickly as you can, however, as the product dries fast.

New! You can now save this product for later.
While Lid Star’s Lily and Fenty’s Match Stix Confetti are similar in terms of their soft, subtle glitter, Lily is more of a pearly lilac shade, whereas this is more of an iridescent opal that’s totally wearable. I’ve used it before work and have feltoffice-appropriate.
Cream shadow stick

New! You can now save this product for later.
I am obsessed with this product. It’s super creamy and shaped kind of like a big crayon. You can use it as a thick eyeliner (just drag it along your lash line) or as a very pigmented eye shadow (put it all over your lid and use your finger to blend it out). In terms of shade, this is a soft, slightly metallic lavender. I like using this as an eyeliner on top ofFenty’sConfetti shade for a layered, multi-shade lavender look. Another great product for eye-makeup newbies — it takes little to no skill.
Kohls

New! You can now save this product for later.
If you want to try a lavender cat-eye, but are not actually good at doing acat-eye, this kohl pencil in the shade Mist Me (get it?) is what you’re going to want to use. This pencil is really, really easy to get the hang of, and makes drawing a very precise line quite simple. Which is good for me because I’m actually completely useless at cat-eyes. Since this is a kohl, not a liquid eyeliner, you’ll get a nice soft line, rather than a supersharp one, which makes the look come across more casual.

New! You can now save this product for later.
Thiseyelineris the Kohl’s version of the Milk Makeup Powder listed above. It’s amazing for getting a more toned-down, subtle galaxy gleam to your eyes without having to commit to having your whole eye look like a nebula. It also has a little blending tool on the other side of the pencil if you want to smoke or blend it out. This is a very different color than the Marc Jacobs listed above. The Marc is morepurplepurple, whereas this is more silvery-prismatic.
Liquid eyeliner

New! You can now save this product for later.
For a perfect, dramaticcat-eyein a lovely lavender shade, use this NYX liquid eyeliner. It takes me a while to get the hang of this because the tip is so thin, but if you have a steady hand and/or are good at cat-eyes, this is the one for you. It’s worth noting that this is nota subtle color — it is much bolder than, say, the lavender Marc Jacobs pencil. I would probably reach for this one for a special dinner or events where I want to look a littleextra glam.
The Strategistis designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the bestacne treatments,rolling luggage,pillows for side sleepers,natural anxiety remedies, andbath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
Every editorial product is independently selected. If you buy something through our links,New Yorkmay earn an affiliate commission.
For more Rio-approved beauty products, check outThe Strategist’s storeon Amazon.




