made in france

The Micro-Trends Taking Over Paris, According to Parisians

AnneMarie Laure walking down the street in Paris.
One of our pollees, AnneMarie Laure, looking chic. Photo: Christian Vierig/Getty Images

Bastille Day is Saturday, July 14, and to celebrate France’s national day, we’re dedicating the week to the very best French things. You may be familiar with stories we’ve done on French pharmacy products and cookbooks, but we’re going even deeper this week, from the best books on Paris and French baking to the greatest French pantry essentials and lesser-known French beauty products. Welcome to Made in France week.

In March, Urban Outfitters opened its first Parisian flagship. Lines of French teens waited on Rue de Rivoli to get their hands on Champion hoodies and camo-print Dickies because, apparently, they’d like to dress like … well, us. Which is ironic because there is nothing Americans like more than attempting to look like the French. You won’t be surprised to learn that if one Googles “how to dress like,” the first suggestion that comes up is “a French woman,” and the first three articles are “The 12 Secrets to Dressing Like French Women,” “How to Dress like a French Woman,” and “The French Woman’s Guide to Dressing for Winter.” We imagine most American women would do truly terrible things to capture the bafflingly mysterious essence of a French woman’s style.

In honor of French Week on the Strategist, and in an effort to see if we could find a new answer to this oft-asked question, we have polled eight stylish Parisians on the non-Champion, non-Dickies micro-trends they’ve noticed in their hometown as of late.

Painter Clemence Vezard mentioned the preponderance of women toting raffia bags. “The Sessun x My Little Now bag in particular,” she said. “Everyone has it.” Architect Eloise Bosredon agreed. “Paris has gone crazy lately for woven baskets and bags,” she said. So did blogger Daphné Moreau. “Straw bags!” She said. “Every Parisian girl seems to be wearing one this summer.” Since the Sessun bag is no longer available, we found two suitable (and much cheaper) alternatives from Amazon.

Tiny bags

According to beauty blogger Kenza Sadoun-el Glaoui, miniature bags of all stripes are having a moment. “I would say that I’ve seen a lot of Parisian girls wearing mini-bags,” she said. “Small purses, mini-backpacks, minaudières. My favorite are by Jacquemus.” Model Sabina Socol has a different small-purse favorite: “Of course, the beaded Susan Alexandra bags, and beaded bags in general, are everywhere,” she said.

Leopard print

Vezard also mentioned the city’s current obsession with a particular animal print: “Leopard everything,” she said. Denni Elias, the founder of French brand Club Sirena, agreed. “Everyone has that leopard-print pencil skirt from Réalisation Par,” she said (it’s true: look here, here, or here for evidence).

The skirt is out of stock, but we’ve found some suitable alternatives. Designer and ultimate “It” girl AnneLaure Mais also mentioned the leopard moment.

“Leopard print is having a moment this season, obviously,” she said. She highlighted a lovely leopard-print bathing suit from Eres.

’90s everything

Elias described the current look in Paris as “Rachel and Monica from early seasons of Friends meets Clueless.” She said she’s seen a lot of “clean, plain, ’90s-ish tank tops,” and particularly likes the version from Tibi’s spring/summer collection. Vezard also noticed the ’90s trend gaining traction: “plexiglass colored sunglasses, everyone has them,” she said.

According to Socol, the most coveted shoes in Paris right now are “raffia sandals, like the ones from Miista.”

These are cheaper and, we think, very nice as well.