The conventional wisdom with Target is that you walk in looking for one thing and end leaving with that thing — plus a scented candle, clearance pens, a fuzzy scarf, and a really great T-shirt. Shopping Target’s Black Friday deals online can invoke a similar feeling of wanting everything. To make the sale easier to navigate, we’ve combed through to find the best deals on items we’re excited about, most of which we’ve written about before (and some of which are our best-in-class picks for their product category). There are a lot of Black Friday classics — some incredible deals on kitchen appliances, electronics, and vacuums — and many of the items we found make great gifts. And to get shopping intel sent directly to your inbox, sign up for our newsletter.
We’ve done our final check for stock as of Friday evening, but we’ll be back Monday to vet the brand’s Cyber Monday sales.
Vacuums and floor care
For those who hate emptying a robot vacuum after every round of cleaning, this iRobot model has a handy automatic disposal system on the docking station.
Bissell’s steam-powered carpet cleaner is portable and easy to use, and will have your rugs looking pristine in no time.
Ten pretty blue-and-white cotton dish cloths for cleaning up Thanksgiving leftover spills.
When we spoke to ten experts about air fryers, this model scored high marks for durability. “This one has lasted without damage,” said cookbook author Jenny Tschiesche. “And that’s something, considering how much it gets used by all family members — including two teenagers.”
Toys and games
The most chaotic of Scrabble-inspired games is now 50 percent off.
For kids (or adults) who want to get into tabletop role-playing game Dungeons & Dragons, this starter set will help them set up their first campaign.
LOL Surprise dolls are “incredibly popular and highly collectible,” according to toy experts, and make a great gift for school-age kids. This model has color-changing hair and comes with an outfit and accessories.
This satin pajama set from Target in-house line Stars Above is a great deal at 40 percent off and very giftable. It comes with a cute matching eye mask.
This heavyweight tee is part of Strategist writer Tembe Denton-Hurst’s gym-rat uniform.
Beauty and self-care
Theragun’s percussive massage guns were named by our contributors as some of the most life-saving items they bought for working from home.
Tech and electronics
The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.