120 Prime Day Deals on Strategist-Approved Things End Tonight

A side-by-side guide to every discounted item we love.

By , a writer at the Strategist covering Gen Z shopping habits and fashion. She joined the Strategist in 2024. Previously, she wrote about gifts at Shop Today.

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Animation: Julian Glander
Animation: Julian Glander

October Prime Day is here, and we’re updating this story hourly. To find the best deals in every category, follow all of our October Prime Day coverage.

Hear ye, hear ye! We’re halfway through Prime Day, and the deals will be live from now until 2:59 a.m. ET on October 8. It’s my fifth year digging through Prime Day deals, and I’ll be spending the next several days scouring our site and cross-referencing it against the Amazon catalogue to find all the steepest discounts to be had on Strategist-approved products. So far, I’ve spotted lots of markdowns in the appliance space, and I’m impressed by the markdowns on several of our favorite hair tools, including our top blow-dryer brush and one of our favorite hair dryers. It’s always good to see some tried-and-true discounts — like on-sale Verb conditioner and marked-down Laneige — back yet again. (As we say, never buy those full price.)

Per usual, you need to be a Prime member to take advantage of these deals, but you can sign up today if aren’t one. And if you’d like to check out all the other deals my colleagues are covering, you can read the rest of our Prime Day coverage here. For even more sales intel, sign up for the Strategist Deal Freaks Daily newsletter.

Deals I personally think are the best

Anastasia Beverly Hills Long-Lasting Velvety-Matte Lip Liner
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$22

An all-time-low price for a lip liner for mature skin.

Naadam The Original Cashmere Sweater Women's
Best Seller
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From $78
$98 now 20% off

Right now, it's even cheaper than Quince's.

Stanley Quencher H2.0 Tumbler 40 oz - Ash Gray
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Orolay Women's Thickened Down Jacket (Red)
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From $150

It's the closest it has been to 2018 prices recently.

Hanes EcoSmart Fleece Jogger Pants
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From $13
$25 now 48% off

They're beloved by Law Roach (and are at the lowest price this year).

Verb Ghost Conditioner - Value Size
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$46

This is my conditioner of choice, and I buy it only when it’s on sale, which is every few months.

More great deals

Poplight
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$100

Since they’re removable. you can experiment with placement until you find something that works.

Away The Carry-On - Palm Green
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$275

Our preferred carry-on suitcase with the same lifetime warranty and eight liters of added capacity.

CeraVe Skin-Renewing Night Cream
Best Seller
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$15
$15 $22 30% off

It moisturizes, of course, but over time it also brightens skin and offers skin-barrier support.

Hanes EcoSmart Fleece Jogger Pants
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From $13
$13 $25 48% off

The sweatpants that Law Roach gets every year for Christmas.

Celimax The Vita-A Retinal Shot Tightening Dual Cream
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$30

"The enlarged pores on my T-zone look tighter, and my skin is clear," one writer says.

Naadam The Original Cashmere Sweater Women's
Best Seller
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From $78
$78 $98 20% off

Right now, it's even cheaper than Quince's.

Naadam The Original Cashmere Crewneck Sweater - Men's
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From $98

It’s smooth without being scratchy and has a light–to–mid-weight feel, making it the perfect layer.

Cosrx Acne Pimple Master Patch
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$18 for 240
$18 $27 33% off

They’re the favorite pimple patch of our resident beauty columnist, Rio Viera-Newton.

Jockey Elance String Bikini - 3 Pack
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$27

"They’re called string bikinis, but they’re like briefs," Joanna Goddard says.

Roborock Q7 M5+ Robot Vacuum and Mop - White
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$300
$300 $360 17% off

Roborock’s vacuums have excellent suction and mapping software, so they really clean every corner.

Soft Services Theraplush Overnight Repair Treatment
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$62

It has retinol, a catch-all for hyperpigmentation, wrinkles, and crepiness.

Orolay Women's Thickened Down Jacket (Red)
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From $150

The unsuspecting puffer that took over the Upper East Side (and beyond).

Colgate Optic White Advanced Toothpaste - Sparkling White
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$11 for 3
$11 $15 27% off

It's best used once a week in rotation with your daily toothpaste because it can cause sensitivity.

COVO Universal Tub Stopper
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$7
$7 $10 30% off

It looks like it’s been professionally installed, when really you just drop it in your drain.

DedCool Dedtergent 01
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$21
$21 $28 25% off

The ridiculously indulgent detergent that smells much nicer than your average Tide Pod.

Gap ’90s Low-Rise Loose Jeans
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From $117

It's an "approachable version of a low rise" for anyone who's over high-waisted styles.

Levi's 501 Original Fit Jeans
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From $65
$65 $85 24% off

Just about as classic a pair of straight-fit, non-stretch jeans for men (and women) you’ll find.

Loeffler Randall Dina Travel Tote - Black
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$195

“To quote Tom Wambsgans, ‘It is absolutely ludicrously capacious.’”

CGK Unlimited 4-Piece Sheet Set - Queen
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From $25
$25 $40 38% off

They’re not made of cotton, but they’re soft enough for our bedding writer and made to last.

Conair Bubble Polyester Headwrap - Pink
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$9

Some version of this bubble headband is in nearly every teen GRWM video.

Misen 8-Inch Chef's Knife - Red
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$99

Our kitchen writer recommends it to anyone wanting to upgrade from that generic big-box-store blade.

SafeRest Premium Mattress Protector - Queen
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$40

It’s made of cotton terry, so it’s comfortable (and quiet) to sleep on but is reliably waterproof.

Bentgo Kids Lunch Box
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$30

They're available in a variety of sizes, easy to pack and open, and not too much of a pain to clean.

Cocolab Cocofloss - Delightful Mint, 4-Pack
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$38

Dentists praise its design, flavor range, and ability to remove plaque without hurting the gums.

Drunk Elephant D-Bronzi Anti-Pollution Sunshine Drops
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$39

"The drops give a kind of glowy haze I’ve never achieved with bronzer," one writer says.

Lodge 6-Quart Enameled Cast Iron Dutch Oven
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$90

If brand names don't phase you, this Dutch oven is the only one you need.

Le Specs Outta Love Sunglasses
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From $75

They can handle being under the weight of a laptop inside a tote.

Momentous Creatine
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$43

Some benefits: It boasts high-standard manufacturing and a range of safety certifications.

Troubadour Goods Apex Backpack 4.0
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$279

Fits an iPad Pro, Kindle Scribe, ReMarkable 2, iPad Mini, and Kindle and is still comfortable.

Gap Poplin Big Shirt
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From $41
$41 $70 41% off

It bears a certain resemblance to Ayr’s The Deep End (our former Best in Class button-down).

Shiseido Ultimate Sun Protector Clear Stick SPF 60+
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$28
$28 $33 15% off

“Like rubbing highlighter all over my face, in that impossibly dewy way,” one writer says.

Stanley Quencher H2.0 Tumbler 40 oz - Ash Gray
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$45

It's still popular on college campuses across the country.

The North Face Men's ThermoBall Traction Mule V
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$70

“They are cool-looking, warm, and have a proper tread on the bottom,” Chris Black says.

Kiehl's Creme de Corps Body Moisturizer - 16.9 Oz.
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$45
$45 $60 25% off

It makes her skin feel "very moisturized but never greasy."

Revlon One-Step Volumizer Plus Hair Dryer and Styler
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$45
$45 $66 32% off

It's especially helpful for people with curls who have to use two hot tools to style their hair.

Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant
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$37

It's great for unclogging pores without irritation thanks to the inclusion of soothing green tea.

Purple Harmony Pillow - Standard
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$229

Purple’s signature flexible grid is sturdy enough to support your neck while still feeling squishy.

Tatcha the Kissu Lip Mask
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$29

A blend of omega-rich camellia oil and peach calms irritation, and rose extract hydrates the lips.

Beckham Hotel Collection Original Down-Alternative Pillow - Queen / Standard
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$60 for 2

The best inexpensive pillows for any kind of sleeper — and they’re discounted even more than usual.

Miss Mouth's Messy Eater Stain Treater
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$8
$8 $10 20% off

This stain-remover spray is specially effective on berries and other shirt-ruining foods.

Bee's Wrap Bread Bag
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$35 for 2

"I can place the loaf in the bag, and the sliced edge will stay soft and springy for a week."

Lofe Buckwheat Pillow With Baffle Box
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$55

It fixed one of our writers' back pain.

Bioderma Sensibio H2O Micellar Water - 16.9 Oz.
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$20
$20 $21 5% off

Micellar water is suitable for all skin types and doubles as a face wash and moisturizer.

Cuisinart 14-Cup Food Processor
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$240
$240 $300 20% off

“I’m cooking more than the average person, and the blades are as sharp as they ever were.”

Fazit Faux Freckle Makeup Patch Set
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$10
$10 $16 38% off

They're available in a variety of colors, but you’ll want to get gold as that’s what Swift wore.

Toplife Kitchen Sink Suction Holder
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$9
$9 $12 25% off

To prevent your sponge from sitting on the floor of the sink and the top of the counter.

Nodpod Sleep Mask
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$38

“The mask is the only thing that’ll help me go back to sleep at 3 a.m.," one writer says.

Neogen Dermalogy Extra Volume Curl Metal Mascara - Brown
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$22
$22 $23 4% off

This mascara keeps lashes lifted and curled even through afternoon naps.

Medicube Zero Pore Pad
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$19

Our reader-favorite exfoliating pad that combines salicylic acid and AHA.

DHC Deep Cleansing Oil - 6.7 Oz.
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$30
$30 $32 6% off

“One of the best products for getting rid of stubborn blackheads,” our beauty columnist says.

Calvin Klein Modern Cotton Unlined Wireless Bralette
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From $23
$23 $30 23% off

This bra is supportive without being too tight and looks nice paired with the matching panties.

YnM Weighted Blanket - 15lbs
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$36

When one writer uses it, she actually sleeps instead of having staring contests with her ceiling.

Waterpik Aquarius Water Flosser
Best Seller
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$80
$80 $100 20% off

It has the strongest engine on the market, so you can push as much food off your teeth as possible.

Repel Double-Vented Windproof Umbrella With Teflon Coating
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$24
$24 $40 40% off

Our senior writer has bought and lost this umbrella three times and says it’s been solid every time.

Crest 3D Whitestrips Professional Effects - 22 Treatments
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$35
$35 $46 24% off

Crest Whitestrips are the top-recommended teeth-whitening method from actual dentists.

'Dutch Blitz'
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$9
$9 $13 31% off

Described as “very energetic solitaire,” 'Dutch Blitz' has been one of our favorite gifts for years.

Touchland Glow Mist Hand Sanitizer
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$16

Touchland’s step-up-from-Purell hand sanitizers are scented and non-drying (and make a great gift).

Conair Turbo ExtremeSteam Handheld Garment Steamer
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$70

Favored by Uma Thurman’s stylist, the mastermind behind her wrinkle-free 2022 Oscars look.

KitchenAid 5-Speed Ultra Power Hand Mixer
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$60

KitchenAid’s hand mixers are as reliable as its stand mixers (at a more affordable price point).

Clinique Almost Lipstick - Black Honey
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$25

A sheer legend that actually does look great on pretty much everyone.

Apple AirPods Pro 3
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$199
$199 $249 20% off

They feature great noise cancellation and a heart-rate tracker.

Belkin BoostCharge Plus 10k
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$55

It has a USB-C cable on one side and a Lightning cable on the other, and it’s fairly compact.

Gisou Honey-Infused Hair Oil - 1.7 Oz.
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$46

It adds shine, smooths, hydrates dry hair, and offers heat protection up to 450 degrees.

Beats Solo 4
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$150
$150 $200 25% off

The noise-canceling headphones make a nice gift for teen boys hoping to upgrade from a wired pair.

AeroGarden Sprout
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$25
$25 $27 7% off

It comes in several countertop-friendly sizes and “produces a prodigious quantity of herbs.”

Ghd Platinum+ Flat Iron - 1”
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$319

Ghd is beloved by hairstylists, including Michelle Obama’s. Heats up to 365 degrees.

Govee Strip Light 2 Pro - 16.4'
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$75
$75 $100 25% off

It has the most colors and settings and the densest, brightest, most color-accurate hues.

Govee Envisual TV Backlight T2 (for 55-65
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$140

It's a relatively affordable way to make your existing TV feel more immersive.

Nuxe Huile Prodigieuse - 3.3 Oz.
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$36
$36 $45 20% off

It's a staple in French-pharmacy hauls on TikTok.

Calzuro Classic Work Clogs
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$135

They're a favorite among nurses who spend most of their days on their feet.

Eberjey Gisele Classic Pajama Set
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From $110
$110 $158 30% off

Eberjey's pajamas are comfortable and nice-looking with pretty piping and a cult following.

Conair Battery-Operated Fabric Shaver
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$9
$9 $15 40% off

The hidden razor shaves any pilling straight off your sweater. It works on aging couches, too.

Ceremonia Guava Rescue Spray
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$30

Our favorite silicone-free spray protects curls, coils, and waves from heat damage.

Hero Cosmetics Mighty Patch Original Pimple Patches - 72 Count
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$20
$20 $22 9% off

Practically invisible patches that work in six to eight hours and cost 36 cents per patch.

BamBaw Natural Silk Dental Floss
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$9

It's made of wax-covered silk that's grippy but soft in the mouth.

Drowsy Silk Sleep Eye Mask
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From $79

Along with its adjustable straps and pillowy padding, this mask blocks out all light.

Verb Ghost Oil - 4 Oz.
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$31
$31 $36 14% off

Buildable enough to use repeatedly on wet or dry hair without feeling greasy, says one editor.

Nécessaire Lip Balm
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$28

This nourishing lip balm is so glossy it’s our beauty writer’s favorite lip gloss, too.

Lumineux Whitening Strips - 21 Treatments
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$45

They use coconut oil as an active ingredient instead of hydrogen peroxide or carbamide peroxide.

Ninja Specialty Coffee Maker - CM401
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$140
$140 $170 18% off

It has a button to make coffee concentrate, similar to the full-bodied liquid of a moka pot.

Nespresso Vertuo Pop+ Coffee Machine - Pacific Blue
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$99
$99 $129 23% off

This Nespresso machine can make shots of espresso and mugs of hot coffee.

Verb Ghost Conditioner - Value Size
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$46

Verb’s weightless formula moisturizes even the most brittle strands with moringa and jojoba.

Anastasia Beverly Hills Long-Lasting Velvety-Matte Lip Liner
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$22

Available in 25 shades from a deep ruby red to a deep taupe.

Anastasia Beverly Hills Lip Gloss
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$23

The tinted gloss is beloved by former New York Liberty basketball player Isabelle Harrison.

T3 AireBrush One-Step Smoothing & Volumizing Brush
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$127
$127 $150 15% off

T3’s weighs less than a pound, making it a breeze to use, and its bristles help minimize frizz.

A313 French Pharmacy Vitamin A
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$45

One writer dots it on oncoming zits and finds them completely gone the next morning.

Supergoop Unseen Sunscreen SPF 50 - 1.7 Oz.
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$38

A teen-favorite SPF that glides on easily and plays well with makeup.

HexClad HexMill Pepper Grinder
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$153

"It grinds pepper in a beautifully consistent way, resulting in more intense flavor," a writer says.

Laneige Lip Sleeping Mask
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$24

The intensely hydrating overnight lip treatment that’s just as popular today as it was in 2022.

Laneige Lip Glowy Balm
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$15
$15 $19 20% off

It’s hydrating and perfect for your purse. Plus it comes in Laneige’s classic berry flavor.

Tirtir Milk Skin Toner
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$20
$20 $25 20% off

"My skin sucks it up like a drink of water," brow artist Kristie Streicher says.

Trtl Travel Pillow
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From $60

It’s the one our travel writer uses when she flies home to Australia (that’s 23 hours of flying).

T3 Volumizing Hot Rollers
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$144
$144 $170 15% off

A quick-heating set of eight large and extra-large easy-to-use barrels for curls big and small.

Hyperice Normatec Go
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$379

They're small enough to use while traveling, even on flights.

Hyperice Hypervolt 2 Pro
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$349

The Hypervolt is just as powerful as the popular Theragun but much quieter.

Hyperice Vyper 3
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$209

It has a soft, almost fabriclike texture that feels forgiving on the skin.

The Inkey List Oat Cleansing Balm
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$17

It has hydrating oat-kernel oil and soothing colloidal oatmeal to melt away makeup and sunscreen.

The Inkey List Caffeine Eye Cream
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$14

Its caffeine and peptides work together to increase collagen production and de-puff skin.

Aura Carver Mat Digital Picture Frame - 10
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From $150

Aura makes most of our favorite digital picture frames, including our best affordable one.

Souper Cubes Silicone Freezing Tray with Lid
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$40 for 2

Freeze single-serving portions of cooked beans, soup, and stock for convenient batch cooking.

Coop Sleep Goods Original Adjustable Pillow - Queen
Best Seller
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$89

The foam-microfiber filling can be adjusted to suit your exact preferences, and it fluffs nicely.

Starface Hydro-Star + Salicylic Acid - 96
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$30

As seen on middle-schoolers’ faces across the country.

Salt & Stone Santal & Vetiver Deodorant
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$20

It contains probiotics, baking soda, and hyaluronic acid to neutralize odor and hydrate the skin.

Salt & Stone Hand Cream (Bergamot & Hinoki)
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$20

It also comes in santal and vetiver, saffron and cedar, and rose and oud.

Canopy Bedside Humidifier 2.0
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$159

It comes with an aromatherapy ceramic tile and matching tray that you can drip essential oils onto.

CosRx Advanced Snail 96 Mucin Power Essence
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$19
$19 $25 26% off

Strategist canonical snail-goo serum that hydrates and calms skin.

CosRx Advanced Snail 92 All-in-One Cream
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$20
$20 $26 23% off

"It’s thick without being pore-clogging and has helped so much with fine lines," one writer says.

Casper Original Pillow - Standard
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$75

Strategist writer Brenley Goertzen loves it so much she convinced multiple people to buy one.

Roborock Q7 M5+ Robot Vacuum and Mop - White
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$300
$300 $360 17% off

Roborock’s vacuums have excellent suction and mapping software, so they really clean every corner.

Black+Decker Dustbuster Reveal
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$60

"At $60, it’s not a bad choice for sucking up cat litter and escaped dryer lint," one writer says.

Ninja Creami 7-in-1 Ice-Cream Maker
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$229

It can create ice cream, smoothie bowls, milkshakes, sorbet, and more.

Madewell The Greta Ballet Flats
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From $98

They're our senior kitchen and dining writer's flat of choice.

Teva Voya Infinity
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From $31
$31 $50 38% off

They’re better than any other “plasticky rubbery summery sandal” (Chacos, Crocs, Birkenstocks).

Cuisinart Mini Prep Plus Food Processor
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$40

"I have a full-size food processor but find myself using the mini, which is much easier to clean.”

Lafco Sea & Dune Classic Candle
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$56

It has notes of fresh lemon, coastal lily, blue lotus, and seagrass.

Avène Cicalfate+ Restorative Protective Cream - 1.3 Oz.
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$26

“It helps repair compromised barriers while calming irritation," one aesthetician says.

Magic Bullet Personal Blender
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$50

Our newsletter editor has been using it almost daily to make smoothies for the past decade.

Nutribullet Chill Ice Cream Maker
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It includes five programs — ice cream, sorbet, gelato, smoothie bowl, and frozen yogurt.

Shark PowerDetect Cordless Stick Vacuum - Java Ice Blue
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$430

Shark’s is among the most powerful vacuums our writer has tested, especially at its midrange price.

Hatch Restore 3
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$170

Seen on college campuses all around the country.

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The Strategist is designed to surface useful, expert recommendations for things to buy across the vast e-commerce landscape. Every product is independently selected by our team of editors, whom you can read about here. We update links when possible, but note that deals can expire and all prices are subject to change.

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