The fifth annual Prime Day is officially upon us — if you need a refresher on what Amazon Prime Day is all about, check our explainer — and once again we’re going to be working to help you find the actual great deals you’ll want to know about (and not the “on sale” mixer that’s cheaper at Bed Bath & Beyond). And if you’re not sure where to start, we’re ready to help.
Here, we’re offering a roundup of all the Strat-approved things that are going on sale for Prime Day, many of which will be at the lowest prices of the year. Note that everything will be on sale only until supplies run out, so don’t dillydally — and be sure to bookmark our Prime Day hub and follow us on Twitter for any updates. We’ll be updating frequently. (And remember: You need to be a Prime member to snag all deals.)
For the last two years, we’ve called this “the Tesla of electric toothbrushes.” But in addition to the high-frequency vibrations — that Cut beauty director Kathleen Hou described like “your teeth are going through a luxury car” — this newest model of the Philips Sonicare DiamondClean has another high-tech feature: an app to help you keep track of your teeth-cleaning routine.
This Ninja Professional blender appeared in our roundup of the best blenders for smoothies, as an affordable alternative to the much-loved Vitamix that’s even more affordable this Prime Day.
Our writers and editors tested out a bunch of mattresses that you can order online, including the Leesa, and we called it one of our best all-around picks. “It should suit all kinds of sleepers and is a good mattress for anyone who doesn’t want to overthink it.”
We also tested the Casper Essential mattress, and according to Lauren Ro, “the Essential comes at a great price, but it’s best for smaller and lighter bodies that won’t sink quite so much into the soft foam.” And right now, the price is even better.
Lauren also tested this Tuft & Needle mattress, concluding that it’s great for lots of different types of sleepers at a very reasonable price: “Another crowd pleaser for anyone who’s happy with foam, Tuft & Needle is a very smart choice for anyone looking to spend a bit less.”
In our round-up of the best sunscreens, this mousse from Supergoop got top marks for being easy-to-apply without being sticky.
It wouldn’t be Prime Day unless the Instant Pot was on sale. The multifunctional cooker is 41 percent off today, making the cheapest it’s ever been on Amazon. (You can find other kitchen-gadget and home-appliance deals here, too).
“I got a dog this year and spend approximately 80 percent of the workday worrying about what he’s up to, and this little camera can keep track of what’s going on at home, send real-time bark alerts, and even toss him treats,” writes Jason Chen of the Furbo, which is the cheapest it’s been since last Christmas.
The newest model of the Instant Ace is also on sale at Amazon right now. (The first version of this blender from the company that brought you the Instant Pot was only available at Wal-Mart.) Our managing editor Maxine Builder tested the first model of this blender, which also has a built-in heating element, so you can cook and blend near-simultaneously, and concluded that it’s a “a blender that will do the work for you, with select programs that mostly work well.”
Our beauty writer Rio Viera-Newton brings these eye patches from Skyn Iceland when she flies, explaining, “they help hydrate and bring circulation to my under-eye bags, which are always worsened on long-haul flights.” And for just $7 a pack, it’s a great time to stock up. (If you want to see more of our Prime Day beauty coverage, you can find it here.)
These Mrs. Meyer’s geranium-scented candles are some of Rio’s favorites, and she admits she usually buys these in bulk on Amazon. Right now is a great time for you to stock up too, since a two-pack is just $10.
If you’re looking for a good deal on over-the-ear, noise-canceling headphones, these from Sony are just $90, and David Pogue, former tech columnist at Yahoo, Scientific American, and the New York Times and Strategist’s occasional tech expert, says the noise-canceling headphones from Sony are the best he’s ever owned — though this is a slightly different model than the ones he reviewed. You can read more of David Pogue’s Prime Day tech picks here.
When someone broke into writer Stephanie Danler’s car, they took everything except for these Dansko clogs. And though they’re too-ugly-to-steal, “Once your feet slip into their invisible arch support, you’ll understand. They instantly create better alignment, better posture — things that deteriorate in normal shoes.”
If you’re not great about flossing, like writer Liza Corsillo, you might want to get a Waterpik. Buzz Bissinger, author of Friday Night Lights and one of our columnists, is also a fan of this water flosser, which he says “works and feels great, and after a lousy day of writing, provides me with a surprising feeling of accomplishment.” The last time it was this cheap was Black Friday.
If you were reading the Strategist over the weekend, you would’ve seen that our readers got an early discount on the Amazon coat that overtook the Upper East Side in 2018 and went mainstream this past winter. But the deal is now open to all Prime customers, and at $84, it’s cheaper than it was when we first discovered it. But take note: The discount isn’t automatically applied. You have to check the coupon box on the product page before actually checking out — and this isn’t eligible for Prime shipping anymore.
This ugly-but-effective white-noise machine from Marpac has had the same design since 1962, which is why Strategist editor Alexis Swerdloff calls it her “mid-century-modern noise machine.” It really helps her fall asleep, and it’s over 30 percent off right now, so you can try it too.
This Braun epilator is writer Fiona Byrne’s go-to hair removal device, and has been for years, because “the smoothness, you guys, the smoothness! It feels like your legs have never even grown hair!”
“The facial spray with aloe, herbs, and rosewater has no skin-care benefits that I know of — I use it as a reset button during a tedious, overwhelming, or high concentration day,” writes Tavi Gevinson in her review of this Mario Badescu spray. It’s also just $11 for two bottles.