274 Best Black Friday Deals From Amazon, Best Buy, and More

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Editor’s note: Black Friday has ended, so we’re no longer updating this post. If you want to shop Cyber Monday deals, see our roundup ofall the best Cyber Monday deals here.
Black Friday has come and gone, buthundredsof deals are still happening across the web. I’ve been knee-deep in deals since the month began — that’s how early sales started this year — so at this point, I’ve got a strong sense of which deals are worth it. At this point, all the sales are live, and they won’t be getting any better. In fact, they’re more likely to sell out now, so I wouldn’t wait if you see something youreallywant, like half-off toys or a pretty cashmere scarf.
As I do for every big shopping holiday, I’ve whipped up a very extensive list — organized alphabetically by company name — for you to peruse all the deals that I think are worth a look. If you’re not sure where to begin, I’d start with the heavy hitters likeAmazon,Nordstrom, andTarget, where you’ll find deep discounts on tech, clothes, and toys. Buttonsof other Strategist-loved retailers have good deals, too, including clothing brands likeMadewellandEverlane, travel brands likeAwayandCalpak, and bedding brands likeParachuteandThe Company Store.
Of course, if you’d like to jump to the list ofthings we’ve written about before that just happen to be on sale, we’ve got a roundup for just that. And if you’d like to shop any particular category more in depth, I’ve linked to my fellow writers’ detailed roundups below.
If you want even more Black Friday sales coverage, sign up for ouremail newsletterand stay in the loop.
Updated on December 1, 2024:Updated prices and checked stock for all products; new products added.
More Black Friday Deals
Beauty Deals|Bedding Deals|Fashion Deals|Home Deals|Kitchen Deals|Mattress Deals|Tech Deals|Toy Deals|Vacuum Deals
The deals I personally think are the best
Ourbest overall women’s sweateris half off right now, making it just $75 — an unheard of price for Alex Mill.Nordstrom’s Black Friday saleis filled with great stocking stuffers, including the $26 cashmere beanie that was a hit with Strategist readerslast year. And the all-new Kindle is on sale. It has wireless charging now!
Alex Crane
The breezy apparel brand is offering 30 percent off sitewide through December 3. They make our best linen tee for bothmenandwomen, and their lightweight chore coat even earned a spot inthe Strategist Menswear 100.
Alex Mill
Speaking of fashionable Alexes, AlexMillis offering up to 50 percent off sitewide right now, with some impressive deals on cozy winter basics.
Alo Yoga
Alo Yoga’s entire site is 30 percent off, just in time for loungewear season. You can’t go wrong with any of its supersoft leggings or workout bras.
Amazon
Amazon’s Cyber Week deals are extensive, as expected. Some standouts: AirPods Pro at their lowest price ever, our best overall hair oil, and plenty oftoys. I’ve pulled a few favorites below, but we have an even more in-depth roundup of thebest Cyber Monday deals at Amazon here.

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Anthropologie
Most full-price things are 30 percent off, andsale itemsare an extra 40 percent off at checkout.
Areaware
All of Areaware’s colorful and kooky home décor is 30 percent off with the code MERRY30. (That’s 5 percent better than its Black Friday sale last year.)
Aritzia
If it’swardrobe basicsyou’re after, Aritzia is a good bet. Hundreds of styles are between 20 and 50 percent off (though it does seem like 20 percent off is the norm for most things).
Article
Article makes our best-in-classbed frameanddining chair, and I found those items (or very similar versions) for up to 40 percent off.
Away
The stylish luggage brand is having the best sale I’ve ever seen it offer: Through December 2, everything is 25 percent off. Away’scarry-on suitcasehas been our best overall pick for years, with our experts citing durability and a forgiving warranty among its benefits.
Backcountry
The outdoor-gear retailer is offering up to 60 percent off winter apparel and accessories. Ski, snowboard, and travel gear (like duffels and backpacks) are on sale, too.
Baggu
This is one of the only sales Baggu holds all year, so don’t sleep on it if you’ve been meaning to nab something from the brand’s new winter collection. Everything is 20 percent off at checkout, and that includes sale items, making Baggu’s stockings just $10.
Balsam Hill
Balsam Hill’s realistic-lookingartificial Christmas treesare up to 50 percent off — and don’t snooze on the décor section to really spruce up your tree.
Ban.do
Everything at Ban.do (with a few exceptions) is 35 percent off with the code THEBEST through December 2. I’ve been waiting for this sale to buy some Baggus — some of the products are only 20 percent off in order to price-match the company’s sale, but there are plenty of items that are 35 percent off.
Bed Threads
Australian brand Bed Threads is offering 20 percent off sitewide, and up to 35 percent off bundles, but I also dug around and found some final-sale colors for 50 percent off. Perhaps you remember thelinen sheetsfromTroye Sivan’s viralArchitectural Digesttour? Now, they’re a bit more within reach for a non-celebrity budget.
Best Buy
Best Buy’s Cyber Monday deals are a bit different from its Black Friday ones. Some items got more expensive, while others, like TVs, got cheaper.
Blue Apron
A meal-delivery kit service makes a surprisingly nicegift, especially for those low on time. Through December 8, the first four weeks of any subscription is half off at Blue Apron.

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Blue Apron Meal Kits
Brooklinen
Everything is 25 percent off and bundles are up to 50 percent off through December 4. It’s the best discount the brand offers, so if you’ve been thinking about upgrading to its super-plushtowels, silkybedsheets, supportive-yet-softpillows, or fluffybathrobes, now is the time. (Amazon is price-matching some items, too; you’ll just need to apply the on-site coupon.)
Calpak
Calpak’s sleek suitcases, bags, and other travel accessories are up to 60 percent off. I love the Huecarry-on, which I’ve been using for over five years with minimal scratches or scrapes; and thefaux-leather Kayabackpack, which is one of our favoritework bags, is an especially excellent deal at just $55.
Catbird
Catbird is offering 20 percent off almost everything (exceptions include its collaboration withLaufeyand select designers) through December 2. It’s the best deal you’ll see all year, so now’s a good time to pick up some nice jewelry at a good discount. And don’t sleep on thehome and beauty section, which has fun little tchotchkes like this wind-up pigeon toy.
The Citizenry
Everything at the Citizenry is up to 35 percent off through December 2. We’re fans of the brand’s stonewashed French-flaxlinen sheets, and the half-moon mirrors are quite lovely, too.
The Company Store
Weekly “epic deals” are up to 60 percent off, and orders over $75 are 30 percent off with the code BFDEALS24. The Company Store makes plenty of our favorite bedding, including both our best overalldown comforterandjersey sheets.
Coyuchi
All of Coyuchi’s stylish, sustainable, and Strategist-testedbeddingand bath basics are 25 percent off, which is the best deal I’ve seen the brand offer. A lot of Coyuchi products are also on sale atAmazonandNordstrom, although the discount is only 20 percent. But it might be worth it to you if you’d like faster shipping or a more forgiving return policy.
Crate & Barrel
Crate & Barrel has a host of furniture, lighting, tableware, and more for up to 50 percent off. All orders over $49 ship for free.

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Credo Beauty
Credo is offering 20 percent off sitewide through December 2, which is a typical (and solid!) deal from the clean beauty retailer. Ilia’s skin tint is a best seller with Strategist readers.
Dermstore
I haven’t seen many sales at Dermstore this year, so now’s the time to get some rare deals on Strategist- and dermatologist-approved skin care, hair care, and fragrances. Just use the code JOY to take up to 30 percent off through December 2.
Dôen
If you’re willing to do some digging, there are truly excellent deals to be found at Dôen. I found swimsuits, sweaters, and sundresses for up to 70 percent off. Popular sizes go out of stockveryquickly, so I wouldn’t dillydally.
DockATot
Through December 2, everything (with a few exclusions, like gift cards) is 30 percent off with the code SAVE30. We especially like the cushy cottonplay mat, which is great for tummy time and lounging.
Ettitude
If you’re asweaty sleeper, Ettitude’s bamboo bedding is your best bet. Everything is up to 40 percent off through the end of the month, including itsbest-in-class cooling bamboo sheetsandbamboo lyocell duvet cover— both approved by home décor writerLauren Ro.
Everlane
Everlane’s Black Friday sale usually has the best deals the brand offers, and this year is no different with discounts up to 60 percent off. I’d go for the beanie and scarf if you’re looking for gifts for others and thejeansandcoatsif you’re looking for gifts for yourself. For even more,Rachael Griffithsrounded up all her top picks from theEverlane Black Friday sale here.
Fly by Jing
Fly by Jing’s Sichuan spices and sauces are up to 50 percent off. TheDIY hot-pot kitthat Strategist contributorKiki Aranitarecommends for impromptu dinners (and fondue) is a particularly good deal at 40 percent off.
Food52
Food52 is having its best sale ever. Normally the retailer maxes out at 20 percent off, but this year it’s offering 25 percent off sitewide through December 2 with the code 25OFFHOLIDAY.
Gap
In typical Gap fashion, everything is atleast50 percent off for Black Friday. But if you dig, you’ll find plenty of “very big deals” for 60 percent off, too, like the striped beanie below that’s just $13 (63 percent off).
Glossier
Through December 3, nearly everything is 25 percent off, and orders over $100 are 30 percent off. (Note that the discounts will only show up once you add items to your cart.) The beloved Balm Dotcom is even cheaper at just $10 — that’s nearly 40 percent off! There are afewof the brand’s products on saleat Sephora, too, but you’re more likely to get a better deal at Glossier.
Great Jones
Pretty much everything at Great Jones is on sale for up to 50 percent off through December 2. If you’re going to buy one thing, let it be our best nonsticksheet pan. I’m a fan of the brand’s cooking utensils, too — especially thesilicone serving spoon. Great Jones’ eye-catching, status-yLe Creuset Dutch oven dupeis also a good bet. Plus, orders over $200 get a free Holy Sheet in the green “broccoli” colorway.
Hanna Andersson
This is Hanna Andersson’s best sale all year. Everything is 50 percent off, so make sure you stock up on adorable all-cotton pajamas, sweaters, and more for the whole family.
Huckberry
Menswear often tends to get overlooked when it comes to Black Friday sales, but there are a lot of nice jackets, shoes, and accessories for up to 50 percent off at Huckberry.
J.Crew
Basically everything atJ.Crewis up to 50 percent off, though I did see a few things for even (a little) cheaper, likeOttessa Moshfegh’s pajamas.
Kosas
Through December 2, everything at Kosas is 25 percent off, which is the best deal I’ve seen the brand offer. If you’ve been looking for a sign to try the baby-pink powder that’s going viral on TikTok, now’s your chance to get it for $9 off.
Lalo
Stylish baby-gear brand Lalo is offering up to 40 percent off through December 2. The brand’s convertiblehigh chairis our pick for infants (and comes with a free feeding smock), and its Strategist-approved Play Tent make a perfectgift.
Lisa Says Gah
One of the sales I’m most excited about is the one going on at Lisa Says Gah, where nearly everything is 30 percent off.
Lululemon
This is the best time to get actually good deals on Lululemon’s high-quality athleisure — I’m actually shocked that a pair of joggers is 50 percent off. WriterKatherine Gillespiehas rounded up evenmoreexcellent deals from Lululemon’s Black Friday sale here.
Madewell
Everything (including sale items) at Madewell is up to 50 percent off with the code MADEBETTER. This is a good time to nab items that never really go on sale for more than 30 percent off, like our best-overallwork bag, the Transport tote. Also worth considering: the Harlow pant (a Strategist favoritework pant), which is just $30 right now!
Material
Material Kitchen is having an even better deal than last year: Everything is up to 40 percent off through December 4. I’m a fan of the brand’scutting boards, and you can also find Material’sknivesandcookwarein several of our best-in-class guides. Plus orders over $300 score an extra 10 percent off at checkout.
Mattresses
Like every holiday, there are excellent deals on many of our favorite mattresses. Sleep writerAmelia Jerdenhas rounded up thebest Black Friday and Cyber Monday mattress sales here.
Merrell
Nearly everything is up to 40 percent off through Sunday night. The brand’s cult-y Encore Mocs, which designerSandy Liangcalled “the mostcomfortable shoesI’ve ever worn,” are the cheapest I’ve seen them. And its hiking boots are the ones Strategist outdoors writerJeremy Rellosarecommends “nine times out of ten” when someone asks for ahiking-bootrecommendation.
Net-a-Porter
Thousands of items are up to 50 percent off at Net-a-Porter. There are some particularly good deals on both sneakers and holiday attire! For even more, check out fashion writerAmbar Pardilla’s guide toNet-a-Porter’s Black Friday sale here.
Nordstrom
Nordstromhas a lot of Black Friday deals on gifty things, like the cashmere beanie that was a best seller with our readerslast yearand a trio of travel-size mascaras. Nordstrom is also price-matching other retailers’ Black Friday sales, includingGreat JonesandOur Place. You can findeven more picks from Nordstrom’s sale here.

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Organic Basics
Designed in Copenhagen and made with organic cotton, Organic Basics has plenty of wardrobe staples thatwe’ve testedandlove. Everything is up to 60 percent off, but if it’s underwear you’re after, buy three pairs and you’ll get one pair free.
Our Place
Our Place’s colorful cookware and tableware is up to 40 percent off through December 3. The mini–Always Pan is a good option if you’re short on space. We also love the brand’s best-in-classdrinking glasses, which come in eight gem-colored tones (as well as some multicolored sets if you can’t decide).
Outdoor Voices
Everything, including sale items, is 30 percent off atOutdoor Voices, and starting today,OV Extraitems are an additional 50 percent off (which makes items like the Zephyr shorts below a mere $12!).

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Parachute
This is the best deal I’ve ever seen Parachute offer: Everything is 30 percent off (including already-on-sale items). Included in the sale are their best-in-classbathrobes,duvet covers, poofypillows, andsheets. I’ve pulled some best sellers below, but I also rounded up all our top picks fromParachute’s Black Friday sale here.
Piglet in Bed
If it’s cottagecore bedding you’re after, you need U.K. brand Piglet in Bed. Its linen bedding comes in a huge array of colors and patterns, and right now, everything is 20 percent off. Bundles of three or more items are 30 percent off, too.
Primary
Primary makes colorful, non-gendered kids’ clothing that’s already fairly affordable, and it’s all 40 percent off with the code CYBER40. We’ve featured the brand in our guides tochildren’s clothingandshopping for trans kids and teensas well asthe Strategist Baby Registry, but I think the grown-ups’ section is pretty nice too.
Reformation
Everything is 25 percent off at Reformation. Its cool-person-approved denim is a staple if you’re looking forhigh-waisted jeansormom jeans, and the Matteotrench coatrecently earned a spot on our best-in-class list.
Rothy’s
All of the machine-washable shoes and bags atRothy’sare discounted through December 2. The website says the savings are “up to 30 percent off,” but I found a few styles discounted even more, including the classic mary janes for nearly 40 percent off.
Schoolhouse
Everything is 20 percent off at Schoolhouse, and orders over $250 are 25 percent off. But if you dig, you can find a few 30 percent off discounts.
Sephora
Sephora so rarely has sales, and when it does, I’m just not very impressed. But Black Friday is the one time per year you can find some really good discounts: Hundreds of items are 30 percent off, and the rotatingdaily dealsare 50 percent off. WriterArielle Avilahas rounded up even more of thebest Black Friday deals at Sephora.

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Shopbop
Use the code HOLIDAY to take 25 percent off sitewide (even on already on sale items!) through December 2. Shopbop never has discountsthisdeep on in-season products, so I suggest checking out the new arrivals first.
Silk & Snow
Silk & Snow is offering up to 25 percent off everything, including Strategist-approvedEgyptian-cottonsheets, through December 4. Plus you’ll get 25 percent off any bed frame when you buy a mattress and 30 percent off any nightstand when you buy a bed frame.
Sonos
Sonos doesn’t have sales too often, so don’t dillydally on these deals. We’re big fans of Sonos’s ultrasleekspeakersystems and the brand’s first headphones, which we featured inour print gift guide. (Amazon is price-matching, too, if you’d like faster delivery.)
Ssense
One of the best places to dig up designer goods is Ssense, and thankfully, its sale section is up and running for Black Friday already.WriterLauren Rorounded up even more picks fromSsense’s winter sale here.
State Bags
State Bags makes one of our bestkids’ backpacksand the sleek toiletry bagone Strategist contributor toted to Paris. Through December 2, the brand is offering 30 percent off sitewide and 40 percent off bundles with the code BF24. Plus all purchases include free embroidered initials. (The discount will show up at checkout.)
Sundays
The newish Canadian DTC-furniture brand is offering up to 40 percent off through December 3 (and free shipping on everything). The Japandi-esquecoffee tablefrom our best-in-class guide is the cheapest I’ve ever seen it at 30 percent off.
Sur La Table
Hundreds of items are up to 60 percent off for Sur La Table’s Black Friday sale. The best deals are on products from the brand’s in-house line, including a handsometrivetand the dishes two Strategist staffers praised inour recent guide to dinner plates. Kitchen-and-dining writerEmma Wartzmansays this sale has some of the best discounts she’s seen so far, and she has even more picks in her guide to thebest Black Friday kitchen deals.
Target
Target’s Black Friday deals are officially here, and they’re quite vast — kitchen appliances, tech, kids toys, and so much more are up to 50 percent off until Saturday. Plus Target will price-match any items you buy if you find them cheaper somewhere else between now and Christmas Eve.
Tatcha
Tatcha’s best sale of the year is back: Use the code CYBER24 to take 25 percent off sitewide. I’m eyeing the dewy skin cream, a reader favorite that our beauty columnist,Rio Viera-Newton, says instantly makes skin look “plumper, brighter, and intensely nourished.”
True Botanicals
True Botanicals’ Black Friday sale is even better than last year. Everything is 30 percent off through December 2, orders over $400 are 40 percent off, and orders over $1,000 are 50 percent off. The brand’s Phyto-Retinol Sleep Serum is a favorite ofJessica Chastain, who likes that it’s cruelty free, vegan, and doesn’t leave dry patches (like traditionalretinolsare wont to do).
Ulta
Ulta has rolling outnew deals weeklysince November started. This week’s deals include 30 percent of Tarte products and Shark Beauty tools, as well as half offLancômebeauty.
Urban Outfitters
All sale items are an extra 50 percent off at checkout, making a lot of styles 66 percent off (or more).
Walmart
Hundreds (if not thousands) of items are up to 70 percent off at Walmart, but you’ll find the best deals in the tech section.

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The Strategistis designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the bestacne treatments,rolling luggage,pillows for side sleepers,natural anxiety remedies, andbath towels. We update links when possible, but note that deals can expire and all prices are subject to change.
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