people's choice

The Best Towels on Amazon, According to Hyperenthusiastic Reviewers

Best bath towels on Amazon 2019
Photo: Getty Images.

Here at the Strategist we like to think of ourselves as crazy (in the good way) about the stuff we buy (like bed sheets or pillows), but as much as we’d like to, we can’t try everything. Which is why we’re introducing People’s Choice, in which we find the best-reviewed (that’s four-to-five-star reviews and lots of ‘em) products and single out the most convincing. While we’ve written about the best beach towels, round beach towels, and a certain magical hair towel, here we’re going deep on the best bath towels on Amazon — we found some great ones on sale, too — according to the people (note that reviews have been edited for length and clarity).

Best luxury bath towel

Superior 900 GSM Luxury Bathroom Towels (30 x 55 inches)

“Life’s little luxuries define one’s contentment. These towels are about twice the weight of ordinary bath towels, and maybe a quarter larger. One is swaddled in luxury after a shower, super absorbency, hair close to dry, the texture of fine, long-grain cotton caressing your body to dry it thoroughly. Honest to God, these are right up there with a luxury auto or prestige champagne. Probably the best value to pamper yourself for a year or two I can think of. Comparable to a single-malt scotch, a dry-aged steak, or a Cuban cigar, these towels are one of life’s great pleasures.”

Luxury White Bath Towels (27 x 54 inches)

“We’ve been buying towels for over 30 years of married life. We’ve had these for about two months now and they are some of the best, if not the best towels, we’ve ever owned. They are a wonderful blend of soft, thick, thirsty, and sturdy. Often one property overwhelms at the expense of the others. Not true with these. They are excellent in more or less every category.”

Best cheap bath towel

Cotton Craft Ultra Soft Oversized Extra Large Bath Towels

“I had been trying to find some really thick, soft and absorbent towels, and had been striking out … until I bought these towels! They are so lush and my skin feels completely pampered. They just suck the water right off your skin. With these towels you can actually blot your body dry, instead of having to brush or wipe down. I never thought I’d wax poetically about a towel, but then again, I hadn’t encountered this towel.”

Best Turkish-cotton bath towel

Chakir Turkish Cotton Luxury Hotel & Spa Bath Towel — Set of 4

“These towels are not as expensive as many I’ve purchased in the past, but they are everything I could want in a bath towel. They are very absorbent, very soft, and come out of the dryer feeling and looking brand-new. The size is large enough to satisfy even my husband, and that is saying a lot! He only likes using oversize bath towels, and these ones more than meet his expectations. I don’t usually rave about something so basic as a bath towel, but these ones deserve all the good things one can say about them.”

Best Hammam-style Turkish bath towel

Cacala Turkish Bath Towels

“Really absorbent and they dry really fast. After multiple washes, I can see how these towels just get better over time. Much much softer now than when I bought them and I’m really liking both the lightness and speed with which they dry, even just air drying. Glad I bought them and would consider getting a few more to replace our bulky old towels.”

Best Egyptian-cotton bath towel

Pinzon 6-Piece Egyptian Cotton Towel Set

“These towels are wonderfully made, feel super soft to the touch, and most importantly, are absorbent. They do not seem like they will wear out anytime soon, and are very durable. Have already run them through the wash a few times with no signs of them fading or getting any less soft. I love the way they feel, and I honestly could use them as a blanket and take a nap because of how nice they are. For the price, you CANNOT beat these!”

Best bamboo bath towel

Brooklyn Bamboo Bath Towels — 3-Piece Set

“Love these towels. They are soft, and I love that they are organic and made of sustainable/renewable bamboo and are also thin. They are just so efficient. They absorb the same amount as a thick towel. They are also great for traveling because they are light. The print on them isn’t really obvious. It’s subtle and does not detract from the experience of this great towel.”

Best gym towel

TowelSelections Women’s Wrap, Shower & Bath, Terry Spa Towel

“So pleased with this purchase! Great price for a quality spa wrap! I purchased the deep purple color and washed it in lukewarm water prior to using it. It washes up nicely. The Velcro strip is substantial and holds tight. I keep the Velcro strip attached to itself when washing & drying the wrap to avoid snagging. This is a great wrap, I plan on purchasing another one in a different color!”

Best microfiber towel

Rainleaf Microfiber Towel

“So lightweight. Dries ridiculously quick. This is perfect for camping/backpacking. The large size towel was big enough to wrap around my entire body. I’m 5’3, 125 lbs. It has a little hook on the corner that you can fasten and unfasten so you could just tie it up to something and let it hang out and dry for a bit if it needs it. Just an awesome little thing.”

Best bath towel for toddlers

100% Medical Grade Natural Antibacterial Towels

“This is a six-ply muslin blanket/towel. I have a couple single layer muslin blankets that were amazing, however because they were only one layer they were never used as anything but blankets. This one is smaller in size, and seems to be a thicker muslin as well. While it came out of the package pretty soft, I washed it a few times before using to get it even softer. It fluffs up quite nicely in the drier. It’s a great size for a snuggle blanket, or as a lap blanket in a stroller. We tried it tonight as a towel and it was great. It absorbs water well, and I loved knowing how soft it was on my son’s skin.”

Best patterned bath towel

Pendleton Unisex Canyonlands Jacquard Spa Towel

“I previously purchased a Pendleton towel, and swore I wouldn’t purchase another because they are so pricey. Well, I lied. After surrendering my first towel to my husband, I found I missed having a huge, oversized, incredibly soft, and extremely absorbent bath towel. So I purchased this one for myself. It’s actually prettier in person! After using a Pendleton towel, all others seem to be lacking. These are nice and thick and the colors don’t bleed in the wash!!! I’m already planning on purchasing a few more.”

Best bath sheet

Utopia Extra Large Towels

“These towels are HUGE!! and so fluffy! They shed in the dryer a good bit the first five or six times you dry them, but after that, they tend to slack off. I bought one just to see how I liked them, then ended up buying five more!!”

Best organic cotton bath towel

1888 Mills Organic Cotton Luxury Bath Towel, 2-Pack

“I’m a towel and washcloth snob. An EXCELLENT towel set has been my luxury to myself all my life. Now I’m retired and my towels and washcloths are as tired and worn out as I am. I decided to give these 1888 Mills washcloths (and towels) a go. I LOVE THEM! Washed and then used them. Fluffy soft and good looking. Will be giving these as gifts from now on.”

Best ribbed bath towel

Classic Turkish Towels Luxury Bath Sheet Set

“I have used these for a week and I am sold. When they arrived, I washed them on eco-warm with no fabric softener and threw them in the dryer on low heat. When I pulled out the lint screen I was shocked at the amount of lint. When I pulled it out, in compressed into a little ball and felt like baby bunny fur. I couldn’t believe how soft it was. As far as doing their job, they dry you off great. The ribbed design really helps with this and seems to let them dry faster. I’m really impressed with these and will order these again.”

Best waffle-weave bath towel

FINA Ultra Absorbent Luxury Waffle Weave Microfiber Towel

These towels feel thin, which worried me initially, but I’ve come to LOVE them. The weave and material is so soft, and the thinness of the material allows for the moisture to be dried from them quickly. The stitching is quality and after several washes, they haven’t started to fall apart. I love using them because if you pat yourself dry instead of wiping the moisture away, it leaves my skin dry but it doesn’t wick away moisture within my skin. I will be recommending these towels to anyone who will listen!”

The Strategist is a new site designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best notebook, black T-shirts, fashion-editor-approved jeans, toothbrush, and apartment décor. Note that all prices are subject to change.

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The Best Towels, According to Amazon Reviews